Products

Survey: Investment In Wearable Technology Will Rise

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Companies are poised to start ramping up their use of wearable technology, with many...

Plastic Bag Bans Outlawed In Arizona

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Governor Doug Ducey has signed a bill into law that officially blocks Arizona towns,...

Bobbleheads Dominate MLB Promo Calendars

Garden gnomes, soap dispensers, fedoras...

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Kentucky Derby Bans Selfie Sticks

Joining a growing group of venues,...

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Counselor Commentary: The Wearables Tech Bandwagon

It's about to get very crowded on the...

Why Bags Get The Most Impressions Of Any Product

Counselor

Data shows that promotional bags garner the most advertiser impressions of any product.

Beret Hats Are Increasing In Popularity

Counselor

Beret hats are increasing in popularity – at retail and in the promotional market.

Why Melange Appeals To Many Apparel Needs

Counselor

Mélange is a versatile material that can appeal to many demographics and markets today.

Number Crunch - The ROI of USB Drives

Counselor

Data shows that USB drives are favored promotional items to receive because of their ex...

Case Study: Non-Profit Truly Shines

Promo Close-Up From the Heart-Signature pr...

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Jeffrey Tambor Headlines PPAI Expo

Actor Jeffrey Tambor keynoted the PPAI Exp...

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Steve Wozniak Stars At ASI Orlando

Apple founder Steve Wozniak headlined the ...

Accessorize With Touchscreen Gloves

Mixing apparel with technology, one of the...

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Polka Dots Rise in Popularity

Looking for a different pattern to suggest...

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California Halts Plastic Bag Ban

A landmark ban on single-use plastic shopp...

A Halloween Hit

Counselor

Direct mailer scares up strong results.

Point the Way

Counselor

As the second-largest product category in the ad specialty industry, writing instrument...

The Next Generation

Counselor

What’s most popular in writing instruments today, and where is the market headed? We as...

California Bans Single-Use Plastic Bags

Counselor

After years of debate, California has become the first state in the U.S. to ban...

Social Media Ad Spending Continues Rise

Counselor

Top companies are spending more than ever on social media, but few have been able to...

CPSC Issues Standards For High-Powered Magnets

Counselor

In the wake of nearly 3,000 reported injuries over the last five years, the U.S....