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Sara Lavenduski

  • Executive Director, Client Education & Content

Sara covers strategy for ASI’s readers in the U.S. and Canada, including sales & marketing, health & wellbeing and product trends.

Changing Times

Industry veteran Richard Stromberg celebrates 50 years in ad specialties this year. By ...

Inspire, Dream, Create

A Texas marketing agency gave 24 consecutive hours of pro bono service to three nonprof...

Tote Along

Looking for the perfect apparel add-on? Try woven totes, which are increasing in consum...

Striped Dress Shirts

Woven shirts with stripes can be the perfect answer for corporate campaigns and trade s...

Profile - Holiday Helpers

This family-owned distributorship established a charitable organization to give back to...

Trends - Vested Interest

The versatile vest is popular for corporate campaigns.

You Can Go Home Again

Kathy Cheng joined her family’s garment manufacturing company at her father’s behest. T...

Contest Promotes American-Made

Alliance Rubber Company recently hosted a buy American contest to promote the return of...

Profile - As Time Goes By

One hundred years after its first product was made, this supplier is still going strong.

Trends - Green Wave

Looking for a color trend to capitalize on? Think green.

Everything is Illuminated

Tony Maglica created one of the most notable products, and he shows no signs of stoppin...

Appointments & Promotions

This month’s people on the move in the ad specialty industry.