According to ASI’s Global Impressions Study, branded jackets are among the top influencers with consumers. The high-end value goes a long way toward buying decisions and creating goodwill.

Packable Down Vest

With the ability to fold and stow into a separate pouch, this men’s water-resistant packable down jacket (16700) is an ideal item for travelers. Available from Heritage Sportswear (asi/60582); heritagesportswear.com

Three-Layer Jacket

This men’s 3-layer performance jacket (FW3053) with a self-mock neck and zipper front with guard makes for a sleek and modern executive gift. Available from Fersten Worldwide USA (asi/53974); fersten.com

Fleece Vest

This mid-weight anti-pill fleece vest (BG-9953) is available in a wide array of colors, and can even be worn indoors when the office air conditioner kicks in. Available from Blue Generation (asi/40653); bluegeneration.com

Lightweight Packable Jacket

This lightweight extreme jacket (6275) packs neatly into its own right-hand pocket, and will suit avid outdoor athletes. Available from Storm Creek (asi/89879); stormcreek.com

Soft-Shell Vest

The 3-layer bonded fabric on this men’s/ladies’ soft-shell vest (3425/6425) offers maximum weather protection and versatility. A great multi-season garment for valets. Available from Edwards Garment Co. (asi/51752); edwardsgarment.com

Rip-Stop Men’s Jacket

A savvy choice for a gift shop, this men’s jacket (M9003) with a microfiber rip-stop outer shell is water-repellent and wind-resistant. Available from Eversole Run (asi/53040); eversolerun.com

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