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Product trends

Prime Line Partners With YETI To Offer Drinkware Styles
Prime Line Partners With YETI To Offer Drinkware Styles
News

The supplier, a division of Counselor Top 40 supplier S&S Activewear, will offer 10 of ...

Canadian Distributors Search for Classic Categories, Promo Stalwarts in ESP Amid Q2 Economic Uncertainty
Canadian Distributors Search for Classic Categories, Promo Stalwarts in ESP Amid Q2 Economic Uncertainty
Strategy

Meanwhile, searches for “made in Canada” fell 72% between the first and second quarters.

Gemline To Offer Luxury Travel Brand Hartmann in Promo

Hartmann’s line of bags and luggage is the...


The Bottle Station Improves Accessibility for People With Limited Mobility

The product secures items to surfaces, mak...


Promotions Planner: Awareness in Action

Start presenting ideas to clients for prom...

Translate Gen Z’s Love of ‘Grandma-Core’ Hobbies Into Promo
Translate Gen Z’s Love of ‘Grandma-Core’ Hobbies Into Promo
Products

Gen Z is taking their downtime offline – and their newfound interest in crafting, croch...

TravelChair Products Featured on ‘Good Morning America’
TravelChair Products Featured on ‘Good Morning America’
Strategy

A range of outdoor chairs and a table from the supplier were included in the show’s “De...

Koozie Group Pens Are One of the Products in the Running for Florida Competition
Koozie Group Pens Are One of the Products in the Running for Florida Competition
News

The pen collection can be voted the “Coolest Thing in Florida” through July 1.

Chain Stitch Embroidery Reflects Rising Demand for Retro, Vintage Products
Chain Stitch Embroidery Reflects Rising Demand for Retro, Vintage Products
Strategy

The decorating technique can add more dimension and depth than typical embroidered logos.

Best in Branding: Promo Lessons From a Viral Hot Pink Tote Bag

Plus, learn how razor brand BIC leveraged ...


The Bright Side: Women’s Headwear Brand Partners With Wounded Warrior Project

A portion of sales from one of Infinity He...


Promotions Planner: Educate & Appreciate

Start presenting ideas to clients for prom...

Ruckus & Co. Launches Nametag & Lanyard Recycling Program

After an event, attendees can deposit even...


National Donut Day: A Hole in Donut Brands’ Marketing Strategy?

Dunkin’ collaborated with Stoney Clover La...


A Pillow That Used To Be an Umbrella? Kathy Cheng Shares Promo Upcycling Success Stories

Upcycling, simply put, is the process of...

Promotions Planner: Endless Summer
Promotions Planner: Endless Summer
Products

Start presenting ideas to clients for promotional campaigns centered around August obse...

‘Made in Canada’ ESP Searches Surge as Trade Uncertainty Continues
‘Made in Canada’ ESP Searches Surge as Trade Uncertainty Continues
Strategy

New data from ASI Research indicates that, while classic categories once again took the...

Top 10 ESP Searches: Warm Weather Staples Climb Q1 Rankings
Top 10 ESP Searches: Warm Weather Staples Climb Q1 Rankings
Strategy

The latest ESP data from ASI Research also highlights shifting trends, from retro style...

The Bright Side: PCNA Launches Earth Day Giveback Campaign
The Bright Side: PCNA Launches Earth Day Giveback Campaign
Sustainability

Proceeds from the sales of two Klean Kanteen styles will benefit the nonprofit Tree Pit...

SRG Offers Premium Items From Swarovski
SRG Offers Premium Items From Swarovski
News

The Counselor Top 40 supplier has added select fine crystal and crystal-embellished gif...

Promotions Planner: Beat the Heat
Promotions Planner: Beat the Heat
Products

Start presenting ideas to clients for promotional campaigns centered around July observ...