Join us at ASI Show Chicago, July 22-24   Register Now.

ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Product trends

Koozie Group Pens Are One of the Products in the Running for Florida Competition
Koozie Group Pens Are One of the Products in the Running for Florida Competition
News

The pen collection can be voted the “Coolest Thing in Florida” through July 1.

Chain Stitch Embroidery Reflects Rising Demand for Retro, Vintage Products
Chain Stitch Embroidery Reflects Rising Demand for Retro, Vintage Products
Strategy

The decorating technique can add more dimension and depth than typical embroidered logos.

Best in Branding: Promo Lessons From a Viral Hot Pink Tote Bag

Plus, learn how razor brand BIC leveraged ...


The Bright Side: Women’s Headwear Brand Partners With Wounded Warrior Project

A portion of sales from one of Infinity He...


Promotions Planner: Educate & Appreciate

Start presenting ideas to clients for prom...

Ruckus & Co. Launches Nametag & Lanyard Recycling Program
Ruckus & Co. Launches Nametag & Lanyard Recycling Program
Sustainability

After an event, attendees can deposit event credentials and lanyards into a special col...

National Donut Day: A Hole in Donut Brands’ Marketing Strategy?
National Donut Day: A Hole in Donut Brands’ Marketing Strategy?
Strategy

Dunkin’ collaborated with Stoney Clover Lane to release limited-edition accessories for...

A Pillow That Used To Be an Umbrella? Kathy Cheng Shares Promo Upcycling Success Stories
A Pillow That Used To Be an Umbrella? Kathy Cheng Shares Promo Upcycling Success Stories

Upcycling, simply put, is the process of reusing a product or material in a way that...

Promotions Planner: Endless Summer
Promotions Planner: Endless Summer
Products

Start presenting ideas to clients for promotional campaigns centered around August obse...

‘Made in Canada’ ESP Searches Surge as Trade Uncertainty Continues

New data from ASI Research indicates that,...


Top 10 ESP Searches: Warm Weather Staples Climb Q1 Rankings

The latest ESP data from ASI Research also...


The Bright Side: PCNA Launches Earth Day Giveback Campaign

Proceeds from the sales of two Klean Kante...

SRG Offers Premium Items From Swarovski

The Counselor Top 40 supplier has added se...


Promotions Planner: Beat the Heat

Start presenting ideas to clients for prom...


ASI Fort Worth 2025: Product Showcase Winners

Suppliers showed off fresh and trending it...

7 Trends From Impressions Expo Atlantic City 2025
7 Trends From Impressions Expo Atlantic City 2025
Products

Retro styles, boxy fits and specialty garment washes were among the standouts at the de...

Promotions Planner: Summer Fun
Promotions Planner: Summer Fun
Products

Start presenting ideas to clients for campaigns centered around June observances.

PCNA Now Offers Stanley Drinkware to Canadian Distributors
PCNA Now Offers Stanley Drinkware to Canadian Distributors
Products

The Counselor Top 40 supplier has made nine drinkware styles available to customers in ...

VisionUSA Offers Quick Ship for Ball Aluminum Cups
VisionUSA Offers Quick Ship for Ball Aluminum Cups
Sustainability

The cups, billed as “infinitely recyclable,” help contribute to a circular economy.

Koozie Group Welcomes Daymond John to Florida Headquarters
Koozie Group Welcomes Daymond John to Florida Headquarters
Products

The Shark Tank star visited the Counselor Top 40 supplier’s offices in Clearwater to pr...

Zagwear Fulfills Coors Light ‘Case of the Mondays’ Merch Ahead of Super Bowl
Zagwear Fulfills Coors Light ‘Case of the Mondays’ Merch Ahead of Super Bowl
Strategy

The merch collection included a viral face roller made from an actual Coors Light can a...