Strategy

The 3 Types of Supplier Reps (and Why One Gets Nearly All Our Business)

Strategy

Reliability is the real currency when it comes to supplier-distributor relationships in...

Top 10 of 2025: Canadian Stories

Strategy

Readers in the Great White North were hungry for details on labour disputes, industry e...

5 Insights for Building Strong Supplier-Distributor Partnerships

Katie Kailik, national account manager at ...

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Top 10 of 2025: Print & Promo Marketing

The most-read stories from the converging ...

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Top 10 of 2025: Trends, Analysis & Commentary

ASI Media’s readers were especially eager ...

4 Ways To Use Popular Trends as Inspiration for Promo Campaigns

Strategy

Distributor Lisa Fronek discussed her insights in a recent Quick Hit video on the ASI L...

Top 10 of 2025: ASI Media’s Podcasts

Strategy

This year we launched two additional podcasts and touched on everything from print on d...

A Glimpse at the Company Behind the Official America250 Web Store

Strategy

Fabritech, a Michigan-based distributor and decorator, is working with licensing agency...

Why People Are Still the Future of Promo: A Message From (the Real) Tim Andrews

Strategy

AI is a game-changing innovation, but the real power lies in how distributors and suppl...

3 Proven Ways To Build a Self-Promo Campaign

In a webinar on the ASI Learning Network, ...

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4 Tips for Door-to-Door Cold Calling From a Gen Z Entrepreneur

Lea Gilbert, who launched direct-to-garmen...

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Expanding Promo Capabilities With Direct Mail

Direct mail is a natural extension of dist...

Retail Market Shifts Its Promo Spend Among Layoffs, Struggles

As retailers try to maximize their spend a...

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What We’re Thankful for in Promo

Before heading off to our various Thanksgi...

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What Etsy’s ‘Gifts That Say I Get You’ Campaign Teaches About the Power of Personalization

A new ad from Etsy lays out the ingredient...

Automate & Elevate Event Explores AI’s Role in Promo

Strategy

The virtual summit, hosted by Branded Merch Network on Nov. 13, featured leaders in the...

Best in Branding: The Brands That Won Halloween & Why It Matters

Strategy

This special edition of ASI Media’s Best in Branding series breaks down why Halloween h...

VIDEO: A Look at the Converging Worlds of Print & Promo

Strategy

Theresa Hegel, executive editor of special projects and sustainability, sat down with G...

Dialing Into Nostalgia: How Jackalope Kreative Turned Vintage Phones Into Branded Art

Strategy

The distributor worked with a small mom-and-pop company to breathe new life into unused...

My Favorite Merch: Stephanie Hinkle, MadeToOrder

Strategy

Industry distributors share the promo products that they love the most

PRINTING United Expo 2025 Wrap-Up: Stats, Figures & Storylines From Orlando

Strategy

Across more than 1 million square feet of exhibition space and countless education sess...