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Products
GMG Works Launches The Candy Collection
ProductsThe new product line features a variety of candy flavors packaged in full-color branded...
This Week’s New Suppliers: Classically Cool Promo Picks
ProductsDiscover creative products from new ASI suppliers.
Editor’s Picks: Sleek Sustainable Bags
Embrace an eco-friendly approach to one of...
This Week’s New Suppliers: Fun New Promo for February
Discover creative products from new ASI su...
Editor’s Picks: Personalized Pet Items
Appeal to the millions of pet owners acros...
Gemline Brings Crocs Classic Tote Collection to the Promo Market
ProductsThe product line will debut in the Counselor Top 40 supplier’s Spring 2026 collection.
This Week’s New Suppliers: New Promo, New Opportunities
ProductsDiscover creative products from new ASI suppliers.
BOSKA Food Tools Makes Its Promo Debut Through Gemline
ProductsThe Dutch brand of kitchen tools crafts its products with sustainability and longevity ...
Editor’s Picks: Useful Umbrellas
ProductsWith ample room for branding and a practical purpose, umbrellas are an ideal promotiona...
This Week’s New Suppliers: The Industry’s Newest Promo
Discover creative products from new ASI su...
Editor’s Picks: Tasteful T-Shirts
These top-searched branded T-shirt options...
Gemline Teams Up With Ringo, Adding Tech-Enabled Hydration to Its Product Lineup
The partnership aligns with Gemline’s miss...
PPAI Expo 2026: 4 Trends From the Show Floor
Onsite activations and micro-versions of r...
Allmade Apparel Partners With The Authentic T-Shirt Company/SanMar Canada
The agreement expands the sustainable appa...
Counselor 2025 Product of the Year: Personalized Accessories
Personalized accessories, from stickers to...
This Week’s New Suppliers: Promo Primed for Success
ProductsDiscover creative products from new ASI suppliers.
Editor’s Picks: Elevated Travel Products
ProductsCompanies in the travel, hospitality and leisure sectors can gift practical but elegant...
Sponsored Content
Podcast: Build the Look, Not Just the Logo — How To Use Heat Printing for Promo Success
Today's end-buyers are looking for more than just logos on a product : they're...
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Revolutionary Rollback: How To Sell Made-in-USA Headwear for America’s 250th Anniversary
America's 250th anniversary is creating major demand for domestically made goods. ...
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High-End Sales Opportunity: How To Sell a Celebrity-Endorsed Promo
Forget everything you thought you knew about promotional headwear. Now, you can give...
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Take Your Sales Potential to the Max: How Partnering With a Promo Tech Leader Drives Profits
The promo tech category is booming, and now's the time to take advantage. Discover...
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ASI Orlando 2026: Product Showcase Winners
ProductsAttendees at ASI Orlando voted for their favorite fun, fashion-forward – and more – ite...
Top Apparel Trends for 2026
ProductsBold color stories, touch-worthy textures and smart design details shape the most influ...
Gemline Adds to Outdoor Retail Offerings With New Dometic Partnership
ProductsThe collaboration makes Gemline the exclusive promo supplier of the outdoor retail brand.
SanMar Launches Into Spring With 150 Styles Across 19 Brands
ProductsThe release prioritizes what’s trending now, including fresh looks, performance and ret...