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Strategy
Chapter 2: Next Level Apparel’s Brand Elevation - A Recalibrated Brand Story
Web ExclusiveThe wait is over! We covered Chapter One of Next Level Apparel's (asi/73867)...
Athleisure Trends: Must-Have Colors, Fits & Performance Features
Web ExclusiveIf there's one promo trend that isn't going away any time soon, it's athleisure. Next...
Behind the Scenes: “The World Is Our Ocean” Sustainable Collection Photo Shoot
The sound of crashing waves was calling...
How to Offer Embroidered Patches With Only a Heat Press
A thread and needle is one of the most...
Case Study: Creating Sustainable Swag Bundles
Chicago-based distributor iPromo has been ...
The Bright Side: US Open Merch Sold From Brookline Pro Shop to Benefit Charity
Web ExclusiveIt’s a great example of using branded merchandise for altruistic ends.
Promo Firms’ Ukrainian Fundraisers
Web ExclusiveHere’s where you can donate to industry charity initiatives for Ukraine, including ASI’...
Vital Health & Wellness Products
Web ExclusiveEmployee health programs have been a staple in corporate America for years. And while P...
Sales Spotlight: One Product You Can Sell to Any Client
Web ExclusiveOne promotional product, endless sales opportunities. Tapping into a new revenue...
4 Sustainability Success Stories From Big Brands
These corporate leaders are taking proacti...
How Self-Limiting Beliefs Sabotage Change in Your Promotional Products Business (Resisting Change Series, Part I)
Change is not a one-and-done...
This Week’s New Suppliers: Must-Have Appreciation Gifts
Discover creative products from new ASI su...
Introducing Draft Top®: The Perfect Promo for Spring & Summer Sales
There's a new promo in town just in time...
The Promo Distributor’s Guide To Selling Sustainability
The demand for sustainable products is...
Six Telltale Signs of Greenwashing
Many brands have been called out for exagg...
5 Case Studies in Reducing Packaging Waste
Web ExclusiveGet inspired by how these companies – in the promo industry and beyond – are making mor...
It’s Time for Promo to Fully Embrace Sustainability
Web ExclusiveThe industry can’t ignore it any longer, which is why ASI Media is launching Promo for ...
Sponsored Content
Save Time & Save Money: Goof Proof Transfers Now at STAHLS’
Looking for the fastest, easiest way to print pro-quality T-shirts? Goof Proof...
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Introducing Puffin Drinkwear: Now Available for Promo
Delight your clients with a unique can cooler that's as functional as it is fun....
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These Common Business Needs Will Open the Door to Add-on Sales
Expand your product offerings through the art of add-on sales . By...
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Don’t Risk It: Essential Product Features for Event Sales
It's true what they say: you get what you pay for . Don't risk your clients'...
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Alternative Apparel Meets Recycled Polyester Goal
Web ExclusiveThe company, part of HanesBrands, no longer uses virgin polyester in any of its fabric ...
Handy Coolers & Lunch Bags
Web ExclusiveWhether they’re taking lunch to school or the workplace, or hauling snacks and beverage...
Excitement Builds in Promo Industry for Sales Travel
Web ExclusiveExclusive survey results from ASI indicate that the majority of reps are eager to see c...
This Week’s New Suppliers: Unique Statements
Web ExclusiveDiscover creative products from new ASI suppliers.