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Strategy

5 Profitable Prospects for Promo & Full-Color Printing
5 Profitable Prospects for Promo & Full-Color Printing
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Almost every industry needs  full-color printed products  for an effective marketing...

How to Sell Moisture-Wicking Apparel: T-Shirts, Polos, Pullovers & More
How to Sell Moisture-Wicking Apparel: T-Shirts, Polos, Pullovers & More
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As the weather gets warmer, make sure you update your apparel suggestions to include...

Rapper Jack Harlow, KFC Create Combo Meal, Merch

Celebrity fast-food meals often incorporat...


This Week's New Suppliers: Promo Stars

Discover creative products from new ASI su...


A T-Shirt That Charges Phones? New Tech Makes It Possible

Scientists in Singapore developed a stretc...

Sustainability Roundtable: Is the U.S. Catching Up to Europe?
Sustainability Roundtable: Is the U.S. Catching Up to Europe?
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European promo suppliers share their experiences introducing their environmentally frie...

How to Combat Ageism in the Workplace
How to Combat Ageism in the Workplace
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Age discrimination worsened during the pandemic. Try these five strategies to root it o...

Promo Products, But Make Them Plantable
Promo Products, But Make Them Plantable
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Custom seed paper and plantable pencils help brands send a message of sustainability to...

Cheesy Pinkies Out! Velveeta Launches Cheese-Scented Nail Polish
Cheesy Pinkies Out! Velveeta Launches Cheese-Scented Nail Polish
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Incorporating fun scents to promo products is a clever way to create a more memorable i...

Apple Gives Out Exclusive Merch at WWDC22

Though the software developer conference i...


This Week’s New Suppliers: Promo Paradise

Discover creative products from new ASI su...


Fall Fashion Forecast: Next Level Apparel’s New Style Lineup

Fall 2022 is almost upon us and we're...

Why LinkedIn Users May Be Ghosting Your Recruitment Messages
Why LinkedIn Users May Be Ghosting Your Recruitment Messages
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A study finds that professionals like hearing about job opportunities directly from pot...

The Bright Side: Logomark Sponsors Second Service Dog
The Bright Side: Logomark Sponsors Second Service Dog
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Lucky, a Labrador-shepherd mix, will undergo training through the Shelter to Soldier pr...

Why We Love Low Minimums: 4 Sales Opportunities to Look for
Why We Love Low Minimums: 4 Sales Opportunities to Look for
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Low minimums can lead to big profits. While we all love large orders, low-quantity...

3 Innovations in Sustainable Apparel
3 Innovations in Sustainable Apparel
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Whether it’s plant-based garment dye or a new twist on an age-old textile, many apparel...

8 Simple Ways to Make Your Promo Business Greener
8 Simple Ways to Make Your Promo Business Greener
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Sustainability is a journey, and each small step you take makes a difference. Try these...

Sportsman Cap & Bag Turns 85
Sportsman Cap & Bag Turns 85
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The family-run company has grown from its humble origins in the Great Depression to a N...