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Strategy

This Week’s New Suppliers: Elevated Branding
This Week’s New Suppliers: Elevated Branding
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Discover creative products from new ASI suppliers.

3 Trends To Target Gen Z
3 Trends To Target Gen Z
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Savvy and quirky, Gen Z loves technology and leisure activities. Targeting the intersec...

Joe’s Promo Picks: Welcome New Hires

Bundle together unique, functional items t...


Decorating Roundup: Education, Equipment & Supplies

Equipment and material suppliers roll out ...


Fact vs. Fiction: Debunking 5 Decorated Apparel Myths

The advancing pace of technology and innov...

7 Tips for Beating the Winter Blues
7 Tips for Beating the Winter Blues
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The cold months can be long and, yes, depressing. But they don’t have to be. Here’s how...

Get in on the #StanleyCup Trend
Get in on the #StanleyCup Trend
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A 40-oz. stainless-steel tumbler is taking social media by storm. Here’s how to get in ...

The Best Decoration Techniques for CVC Jersey
The Best Decoration Techniques for CVC Jersey
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When selling affordable apparel such as styles made from CVC jersey, it's important...

CVC Jersey/Cotton: Top Styles To Sell Your Clients
CVC Jersey/Cotton: Top Styles To Sell Your Clients
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CVC and cotton apparel just got a major style upgrade. Premium blanks supplier Next...

Editor’s Picks: Prominent Banners & Flags

They dot the landscape to announce sales, ...


Send Us Your Nominations for the 2023 Counselor Awards

Here’s your opportunity to share your opin...


Promotions Planner: On the Job

Start presenting ideas to clients for camp...

Trend Alert: Go Big With Oversized Bags

The large accessory is back in vogue, and ...


This Week’s New Suppliers: Boost February Sales

Discover creative products from new ASI su...


Culture Studio Shares Tips for Expanding Your Business

The Chicago-based apparel decorator recent...

One Model, Six Outfits and Decades of Fashion Trends
One Model, Six Outfits and Decades of Fashion Trends
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Fashion is looking to the past to chart its future.

Emblematics Switches to Compostable Bags
Emblematics Switches to Compostable Bags
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The supplier says it’s phasing out traditional polybags to package its branded lapel pi...

Editor’s Picks: Protective Bandannas & Neck Gaiters
Editor’s Picks: Protective Bandannas & Neck Gaiters
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These accessories are fast becoming versatile branded items that fit many different nee...

How To Provide 100s of Popular Promos With Next-Day Shipping
How To Provide 100s of Popular Promos With Next-Day Shipping
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When clients come with last-minute or rush orders, the last thing you want to do is...

Editor’s Picks: Crowd-Pleasing T-Shirts
Editor’s Picks: Crowd-Pleasing T-Shirts
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Whether used in a fundraising campaign, as an event giveaway or to show support for a c...

Joe’s Promo Picks: Items for Popular Markets
Joe’s Promo Picks: Items for Popular Markets
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Check out these useful branded products suitable for sectors including pets, travel and...