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Strategy

Wet-It! Sponge Cloths Allow Consumers to Ditch the Disposables
Wet-It! Sponge Cloths Allow Consumers to Ditch the Disposables
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A common product in Sweden, the absorbent cloths replace around 17 paper towel rolls du...

The Campaign: Creating a Branded Backpack for More Than 10,000 Amazon Employees
The Campaign: Creating a Branded Backpack for More Than 10,000 Amazon Employees
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Hitex Marketing Group, a Miami-based distributor, conceived, developed and delivered th...

This Week’s New Suppliers: Groovy Gadgets

Discover creative products from new ASI su...


Supply Chain Solutions: How to Avoid Delays & Meet Deadlines

Supply chain issues are, unfortunately,...


Good, Better, Best: The Secret to Displays & Signage Sales

While most people are familiar with...

Next Level Apparel Highlight: Sueded Collection
Next Level Apparel Highlight: Sueded Collection
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One collection in the Next Level Apparel (asi/73867) lineup that deserves more...

Loungewear Lifestyle: How to Market & Sell Blanks Ready To Be Branded
Loungewear Lifestyle: How to Market & Sell Blanks Ready To Be Branded
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Before 2020, loungewear was for just that: lounging. As long as items were...

Decorating Design Details: Techniques & Tips for Success
Decorating Design Details: Techniques & Tips for Success
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In the world of promotional apparel, there are many options for decorating...

Back-to-School Sales Guide: 5 Hard Goods in High Demand for Education
Back-to-School Sales Guide: 5 Hard Goods in High Demand for Education
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In-person class is back in session! It's time to sell hard goods for those hard...

4 Ways to Make Halloween’s Epic Comeback Count

The spooky holiday is expected to be huge ...


Commentary From ASI CEO Tim Andrews: We Can Be Both Pro-Promo & Pro-Planet

Amid more anti-swag rhetoric, it’s importa...


57 Reasons to Wear Secondhand Clothes

Heinz found a clever way to rebrand the dr...

This Week’s New Suppliers: Classic Promo for All

Discover creative products from new ASI su...


Top Products: Hard Goods & Soft Goods to Sell ASAP

Tired of searching for multiple...


2022 Gift Guide: Ace Holiday Orders in 4 Steps

The fourth quarter is your time to shine. ...

How to Sell Custom Loungewear: Trendy Colors, Popular Techniques & Target Customers
How to Sell Custom Loungewear: Trendy Colors, Popular Techniques & Target Customers
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It's no secret that loungewear is booming , standing out as the latest stylish trend...

Buyers Won’t Settle Forever for Slow Turnaround Times
Buyers Won’t Settle Forever for Slow Turnaround Times
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Rush orders have declined the last two years, but buyers will fall into old habits once...

Preppy Styling Is a Promo Classic
Preppy Styling Is a Promo Classic
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Academia-inspired looks have been trending in fashion and retail lately, but in the pro...

5 Tips to Stay Organized in the Office
5 Tips to Stay Organized in the Office
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Clutter can increase stress levels and hinder productivity. Try these strategies to opt...

This Week’s New Suppliers: The Future of Promo
This Week’s New Suppliers: The Future of Promo
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Discover creative products from new ASI suppliers.

Holiday Sales Guide: How to Increase Q4 Profits With Premium Drinkware
Holiday Sales Guide: How to Increase Q4 Profits With Premium Drinkware
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‘Tis the season of giving, and what better way for your clients to celebrate than by...