Strategy

Trend Alert: Clear Tote Bags

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Clear tote bags are the rage of the runways - which means the trend could soon be...

A Year After Business Boot Camp, Decorator Is Thriving

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Donna Zahn has been busy in the year since she traveled to upstate New York to The...

Promotional Products Opportunity: Canadian Premier League Reveals Official Logo

Canada is ready for its own kickabout....

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Sell The Right Mat For Every Occasion

Indoor and outdoor mats are a key...

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Why Buying Apparel Blanks Can Be Beneficial

While getting your apparel decorated...

Experiential Marketing As An Effective Team-Building Exercise

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From mom-and-pop shops to large corporations, experiential marketing is also becoming...

A Perfect Match: Sell More With These Apparel & Accessory Pairings

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When customers come to you for apparel, it's the perfect opportunity to upsell - if...

5 Health And Beauty Markets Looking For Custom-Labeled Bottled Water

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The health and beauty industries are so hot right now. Start bringing in cool cash by...

Clever Custom T-Shirts Help Promote City’s Pot Survey

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T-Shirts, legal marijuana and the real-world ROI promotional products can help...

Expand Your Offerings With Specialty Platens

Printing on the front and back of...

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5 Situations When Sublimated Tees Are An Easy Sell

Heard the hype about sublimation but...

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Branded Nail Art Is Trending

The logo manicure is the new it...

Tap Into Big Sales To Beverage Customers

Bandannas +  beverages = the perfect...

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Start Selling Promotional Printing (It's Easier Than You Think!)

First things first: What is promotional...

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5 Tips To Avoid Rising Cotton Prices And Sell The Perfect Premium T-Shirt

It's a trend that's been wearing on...

Lego Lovers Crowded Expo Center for Merch, Memories

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Lego enthusiasts of all ages crowded into the Greater Philadelphia Expo Center in...

Promotional Product Sales Report 2018 – East

Advantages

Embracing new buyers and opportunities pushes growth in this region.

Promotional Product Sales Report 2018 – Midwest

Advantages

Big brands and big buying run through America’s heartland.

Promo Profile: The Stand-Up Comedian

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Brian Thomas has a knack for well-timed jokes. It's an ability that's helped the...

Distributor Scores Big With Direct-Mail Sock Promotion

Advantages

In Camden, ME, Kim and Peter Palermo have found success selling to service-oriented...

High-End Thank-You Gift A Hit With Athletes

Advantages

Brand Aid was approached by Premier Nutrition, makers of PowerBar and other health...