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Strategy

Opportunity Alert: Halloween Running Races
Opportunity Alert: Halloween Running Races
Web Exclusive

From ‘spooktacular’ 5Ks to hard-charging pumpkin hauls and half marathons, October abou...

Expert Secrets: Getting Comfortable With Graphics
Expert Secrets: Getting Comfortable With Graphics
Web Exclusive

In this 2-minute video, decoration expert Jay Busselle offers two tips on "how you,...

How to Develop a Content Strategy

Drive people to your site organically with...


AI, Automation and the Digital Future of Apparel

It's the final show of New York Fashion...


Using Automation to Jumpstart Your Decorated Apparel Business

The right equipment and software – paired ...

Promotional Product Guide To Knives
Promotional Product Guide To Knives
Web Exclusive

Did you know about 30% of U.S. households own an outdoor or pocket knife? Millions of...

The Evolution Of One Everyday Product
The Evolution Of One Everyday Product
Web Exclusive

Some people think the promotional products industry is behind the times. We beg to...

Who Is Amy Ingram?
Who Is Amy Ingram?
Wearables

During the reporting process for the feature article I wrote on artificial...

6 Advances in Apparel
6 Advances in Apparel
Wearables

Take a look at the biggest up-and-coming trends in clothing.

Fashion Insights Discovered By AI

Kavita Bala and her team at Cornell...


Artificial Intelligence and the Apparel Industry

From garment design to trend spotting to c...


Breaking Down The Marketing Brilliance Behind Gritty

A few days have passed since the...

Steak-Umm Capitalizes on Twitter Fame With Swag Store

For a profile in how a clever social...


Top 10 Selling Points of USB Chargers

Top 10 Selling Points of USB Chargers ...


Increase Sales in Top Markets With Innovative Signage & Displays

The latest State of the Industry figures...

Proforma Creates Program to Attract Young Professionals
Proforma Creates Program to Attract Young Professionals
Web Exclusive

Top 40 distributor Proforma (asi/300094) created a new program to encourage young...

Adventures in Rebranding: Dunkin’ Donuts Changes Name
Adventures in Rebranding: Dunkin’ Donuts Changes Name
Web Exclusive

“Donuts" is being dropped in favor of just “Dunkin’.”

How to Build a Community on Social Media
How to Build a Community on Social Media
Advantages

This distributor builds goodwill on social media to drive traffic naturally.

End-Of-Year Incentives End-Users Will Want To Wear
End-Of-Year Incentives End-Users Will Want To Wear
Web Exclusive

Apparel and accessories are some of the most popular promos for end-of-year gifts....

Gildan Launches Polo Brand
Gildan Launches Polo Brand
Web Exclusive

Top 40 supplier Gildan (asi/56842) is entering the polo game with a new brand...

Q&A: Matt Gresge, AIA Corporation
Q&A: Matt Gresge, AIA Corporation
Web Exclusive

Under CEO Matt Gresge's leadership, AIA Corporation (asi/109480) increased...