See it and Sell it First at ASI Show Orlando – January 4-6, 2025.   Register Now.

ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Strategy

How To Decorate On Delicate Fabrics
How To Decorate On Delicate Fabrics
Wearables

I've been an embroiderer for a long time, but it's only in the last couple of years...

Innovation Watch: The Biodegradable Plant & Algae T-Shirt
Innovation Watch: The Biodegradable Plant & Algae T-Shirt
Web Exclusive

It’s an eco innovation the promotional products industry should keep its eyes on.

Winter Sales Tips: How to Sell Athleisure for Cold Weather

Don't let your athleisure sales end with...


University of Tennessee Turns Bullied Boy’s Hand-Drawn Design Into Official T-Shirt

The heartwarming story highlights the powe...


Promotional Products Companies Affected by Hurricane Dorian

Dorian, no longer a hurricane, has moved...

Field Guide 2019
Field Guide 2019
Web Exclusive

Nature Inspired Born in Vancouver, Stormtech has successfully met the challenges...

Interview With ASI Power Summit Keynote Speaker Dan Thurmon
Interview With ASI Power Summit Keynote Speaker Dan Thurmon
Web Exclusive

As a speaker, Dan Thurmon is as unique as they come. Yes, his life-changing messages...

Wearables News Briefs - September 2019
Wearables News Briefs - September 2019
Web Exclusive

Penn Emblem (asi/77120) announces the promotion of Tyler Joseph to digital...

How To Create Buzz For Your Trade Show Booth
How To Create Buzz For Your Trade Show Booth
Advantages

Interviews with the brightest minds in business. This month: Brooke Maynard of Validity

Elegant Executive Pens

High-end writing instruments never fail...


4 Outerwear Features Essential For Cold Weather

The seasons are changing, and so should...


Brilliant Branding: The Secret to a Successful Trade Show Season

Trade show season is about to be in full...

Custom Scrunchies Are Hot Promo Trend

A time traveler from the '90s would feel...


Beto’s Profane Phrase Adorns T-Shirt Raising Money To End Gun Violence

The tee is part of a growing trend in whic...


Successful Case Studies: 3 Creative Ways to Win Profitable Partnerships

The better your partnerships, the better...

Kawhi Leonard Teams With Something Inked to Donate A Million Backpacks
Kawhi Leonard Teams With Something Inked to Donate A Million Backpacks
Web Exclusive

Students in Southern California were the lucky recipients.

Q&A With BEL USA’s Alan Tabasky
Q&A With BEL USA’s Alan Tabasky
Web Exclusive

The industry veteran discusses strategies for competing and thriving in the digital age.

How To Use Language To Take Back Control Of Your Time
How To Use Language To Take Back Control Of Your Time
Advantages

Change how you speak to others and yourself.

Apparel Decorators Reinvent The Plain White T-Shirt
Apparel Decorators Reinvent The Plain White T-Shirt
Wearables

The iconic white T-shirt, in all its iterations, is the perfect blank canvas for appare...

Ebook Promotes Value of Mentors in Promo Industry
Ebook Promotes Value of Mentors in Promo Industry
Web Exclusive

Everyone knows that mentorship is a crucial part of professional growth, both for the...

Innovation Watch: The Shirt With a Built In Air Conditioner
Innovation Watch: The Shirt With a Built In Air Conditioner
Web Exclusive

It’s one of those cutting-edge innovations that one day could find its way to the promo...