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Strategy

Innovators Seek $650,000 Prize to Curb Microplastic Pollution
Innovators Seek $650,000 Prize to Curb Microplastic Pollution
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The Microfiber Innovation Challenge announced 12 finalists with solutions to stop cloth...

Very Peri Is 2022 Pantone Color of Year
Very Peri Is 2022 Pantone Color of Year
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A play on periwinkle, the lighthearted yet hopeful shade has merit for promo products a...

‘That Girl’ Trend Focuses on Mindfulness, Journaling

Young women on TikTok and other social med...


This Week’s New Suppliers: The Gift of Promo

Discover creative products from new ASI su...


Shackets Trend as a Versatile Layering Piece

Combining style and comfort, these shirt-j...

The Bright Side: Coming Together to Offer a Hand Up
The Bright Side: Coming Together to Offer a Hand Up
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When an account executive at a Michigan distributor happened to meet a family in need, ...

Five Tips for New Managers
Five Tips for New Managers
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First time in a supervisory role? Try these strategies to ensure a smooth transition.

Revitalizing Stress Relievers
Revitalizing Stress Relievers
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There’s plenty to be worried about lately, but thankfully the industry has a plethora o...

Your Fashion Forecast: Top 7 Apparel Trends for 2022
Your Fashion Forecast: Top 7 Apparel Trends for 2022
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Where retail goes, promo is sure to follow. Keep your clients outfitted in style with o...

Deck the Halls With Branded Merch

Big brands are bringing memes to life and ...


Distinctive Workwear

Maintaining both a professional look and c...


Spotify Adds Merch to Popular Wrapped Campaign

The streaming service shares end-of-year l...

This Week’s New Suppliers: Great Gifts for All

Discover creative products from new ASI su...


Don’t Miss Out: Nominate Now for Distributor Salesperson of the Year

If you or a colleague is generating major ...


Eight Home Office Essentials

Treat yourself to a workspace upgrade with...

Q&A: Hiring Trends & Interview Tactics
Q&A: Hiring Trends & Interview Tactics
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Kathleen Steffey, a longtime recruiter, explains how interviews are great marketing too...

Event Planning Made Easy: How to Sell 4 Essential Products
Event Planning Made Easy: How to Sell 4 Essential Products
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While other suppliers with too many options may leave clients feeling overwhelmed, ...

Mind Your Business: A Guide to Company Planning
Mind Your Business: A Guide to Company Planning
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Tough times expose businesses that don’t have a plan. Knowing how your firm is operatin...

Hoodies Are Fashion Heavyweights
Hoodies Are Fashion Heavyweights
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Cozy yet durable, hooded sweatshirts are making the transition from a pandemic staple t...

Five Strategies for Effective CRM Use
Five Strategies for Effective CRM Use
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Sales teams’ CRM software is only as strong as the practices that inform usage. Here’s ...

Convenient Drawstring Bags & Fanny Packs
Convenient Drawstring Bags & Fanny Packs
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These useful items garner a large number of impressions, making them ideal for nearly a...