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Strategy

Early Release: Spring 2023 Styles from Next Level Apparel
Early Release: Spring 2023 Styles from Next Level Apparel
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Spring 2023 will be here before you know it. Are you ready? For this upcoming season,...

Gameday Fleece Pairings: Winning Styles to Sell
Gameday Fleece Pairings: Winning Styles to Sell
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While we're all thinking about our favorite game-day snacks - and most importantly,...

DIY Halloween Costumes With Next Level Apparel

It's downright spooky how close we are...


The Official Promo Bag Sales Playbook: How to Sell Every Style

Branded bags are big business.  They're...


I Tried an AI Art Generator & All I Got Was This Ugly Mug

Sites like DALL-E 2 and Midjourney are sti...

Why You Should Sell Clients Sustainable Promos
Why You Should Sell Clients Sustainable Promos
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Your clients' promo choices can demonstrate their commitment to sustainable...

Judge Goes Yard: Why Are Fans So Eager to Commemorate Sports History With Merch?
Judge Goes Yard: Why Are Fans So Eager to Commemorate Sports History With Merch?
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Branded products celebrating Aaron Judge’s record-breaking 62nd homerun abound. Fans ar...

Q&A: Sustainability in Business Should Be a Three-Legged Stool
Q&A: Sustainability in Business Should Be a Three-Legged Stool
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Emily Gigot of Top 40 supplier SanMar explains why companies need executive buy-in and ...

This Week’s New Suppliers: Noteworthy Giveaways
This Week’s New Suppliers: Noteworthy Giveaways
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Discover creative products from new ASI suppliers.

Do You Need a Chief Sustainability Officer?

Amid rising demand for sustainability and ...


Promotions Planner: Year-End Events

Start presenting ideas to clients for camp...


Promo Companies Affected by Hurricane Ian

Hurricane Ian has weakened to a Category...

Premium Decoration Made Easy: How Premade Graphics Lead to More Sales

Every client wants the best decoration...


This Week’s New Suppliers: The Perfect Touch

Discover creative products from new ASI su...


Holiday Gifts Made Easy: 3 Trends to Watch

The end of the year is right around the...

Dye-Sublimation FAQ: Your Biggest Questions Answered
Dye-Sublimation FAQ: Your Biggest Questions Answered
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You know dye-sublimation produces stunning full-color graphics, but do you know...

Glass Awards, Gifts & Incentives For Every Price Point
Glass Awards, Gifts & Incentives For Every Price Point
Web Exclusive

End-of-year orders are right around the corner. Make sure you're prepared to speak...

Infographic: What Makes T-Shirts So Special
Infographic: What Makes T-Shirts So Special
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For decades, T-shirts have been the epitome of casual, cool style. Learn some interesti...

Study: 78% of Americans Can’t Define ‘Greenwashing’
Study: 78% of Americans Can’t Define ‘Greenwashing’
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That’s one of the findings in a new Morning Consult report on consumers’ attitudes abou...

Case Study: Microsoft Plants 60,000 ‘Carbon Mitigation Powerhouses’ as Part of Swag Gift
Case Study: Microsoft Plants 60,000 ‘Carbon Mitigation Powerhouses’ as Part of Swag Gift
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Top 40 distributor Corporate Imaging Concepts helped the technology company put togethe...

WGSN Names ‘Apricot Crush’ Color of the Year for 2024
WGSN Names ‘Apricot Crush’ Color of the Year for 2024
Web Exclusive

The trend forecasting company says the “restorative, refreshing and energetic hue” will...