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Strategy

Podcast: How to Supercharge the Sales Process With Better Apparel Decoration
Podcast: How to Supercharge the Sales Process With Better Apparel Decoration
Web Exclusive

Imagine what the impact on your distributorship would be if you could say "yes" to...

Promotions Planner: Last of Summer Sun
Promotions Planner: Last of Summer Sun
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Start presenting ideas to clients for promotions centered on August observances.

Q&A: Program Aims to Drive Forced Labor Out of Cotton Production

Patricia Jurewicz, CEO of the Responsible ...


Infographic: A Growing Interest in Sustainable Products

Across generations, consumers have been se...


This Week’s New Suppliers: Everyday Goodies

Discover creative products from new ASI su...

Mid-Year Review: 10 Drinkware Styles In High Demand
Mid-Year Review: 10 Drinkware Styles In High Demand
Web Exclusive

Drinkware is always in high demand - but do you know which specific styles are...

4 Emerging Product Trends & How to Start Selling Them
4 Emerging Product Trends & How to Start Selling Them
Web Exclusive

Promo trends change often - are you up to date on the latest in-demand items? ASI...

Vlog: The Original CVC - Top Athleisure Trends to Watch
Vlog: The Original CVC - Top Athleisure Trends to Watch
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If there's one promo trend that isn't going anywhere, it's athleisure. Next Level...

Unlock the Promo Potential: How to Provide Clients Uniquely Custom Bandannas
Unlock the Promo Potential: How to Provide Clients Uniquely Custom Bandannas
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There's more to promotional bandannas than meets the eye. Just ask ASI supplier ...

Winning Sports Uniforms

From youth and high school teams to colleg...


ASI, Promo Industry Raise Nearly $86,000 to Help Ukraine

The money will be used to help Red Cross w...


7 Product Categories You Must Decorate for Full-Color Profits

Product decoration just got even easier....

The 3-Step Method to Overcoming Resistance to ‘Change’ in Your Promotional Products Business

We resist change for all kinds of...


Writing a More Sustainable Future

Award-winning penmaker Uma wants promo dis...


This Week’s New Suppliers: To-Go Gems

Discover creative products from new ASI su...

Joe’s Promo Picks: Travel Accessories
Joe’s Promo Picks: Travel Accessories
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Those heading out on trips this summer and fall are sure to appreciate these essential ...

Chapter 2: Next Level Apparel’s Brand Elevation - A Recalibrated Brand Story
Chapter 2: Next Level Apparel’s Brand Elevation - A Recalibrated Brand Story
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The wait is over! We covered Chapter One of Next Level Apparel's (asi/73867)...

Athleisure Trends: Must-Have Colors, Fits & Performance Features
Athleisure Trends: Must-Have Colors, Fits & Performance Features
Web Exclusive

If there's one promo trend that isn't going away any time soon, it's athleisure. Next...

Behind the Scenes: “The World Is Our Ocean” Sustainable Collection Photo Shoot
Behind the Scenes: “The World Is Our Ocean” Sustainable Collection Photo Shoot
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The sound of crashing waves was calling with a higher purpose in mind when the Next...

How to Offer Embroidered Patches With Only a Heat Press
How to Offer Embroidered Patches With Only a Heat Press
Web Exclusive

A thread and needle is one of the most trusted methods of decorating apparel....

Case Study: Creating Sustainable Swag Bundles
Case Study: Creating Sustainable Swag Bundles
Web Exclusive

Chicago-based distributor iPromo has been finding success with curated boxes stocked wi...