Strategy

How to Embroider Stuffed Animals

Wearables

Turn a plain stuffed animal into a souvenir or promotional item for your clients. ...

The Stress Ball Gets a High-Tech Makeover

Web Exclusive

Looking for a high-tech take on the classic stress ball? German designer Simone...

Consumers in Michigan Love Health and Safety Items

The ASI Ad Impressions Study was first...

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Ted Cruz Sells 'Trump University' T-shirts

As the battle between Republican...

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Counselor Commentary: The Best of Government Spending

It's common - and wrong - to question...

Impact Dimensions Named Official Merchandiser of DNC

Web Exclusive

The 2016 Democratic National Convention (DNC) rolls into Philadelphia at the end...

Children's Apparel Line Commits to Giving Back

Web Exclusive

For Small Apparel , an online children's clothing boutique based in Portland, OR,...

11 Tips for Navigating RFPs

Advantages

Don't blindly bid, hoping to win a few proposals now and then. Instead, use these...

7 Awesome Office Accessories

Advantages

Looking for promo products with broad appeal? Check out office accessories....

Poll: Do You Focus on Apparel Safety?

Product safety and compliance can be...

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Unique Product Niche: Military Coins & Medallions

Proudly displayed in his office are many...

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'House of Cards' Campaigns with Promo Products

Three days after Super Tuesday, the...

Commentary: Winning Redefined

The best salespeople don't strive for the ...

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Which Demographic Owns the Most Promo Products?

The ASI Ad Impressions Study was first...

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Take Your Embroidery Business Online

There are software solutions that allow de...

U.S. Consumers Own a Lot of Drinkware

Web Exclusive

The ASI Ad Impressions Study was first launched in 2006 by ASI's research team to...

McDonald's Transforms Happy Meal Into VR Headset

Web Exclusive

Facebook has Oculus Rift . Microsoft has HoloLens . Google has Cardboard . For the...

Video: Choosing the Perfect T-shirt

Web Exclusive

Distributors and decorators in the promotional products industry know that a T-shirt...

6 Questions Interviewees Should Ask Employers

Web Exclusive

At the end of job interviews, after you've grilled the potential candidate, it's time...

5 Tips To For Successful Cross-Selling

Advantages

Intensify the brand-building impact of client promotions and maximize the revenue...

Epson Hosts Digital Couture Show in NYC

Wearables

In celebration of new developments in its burgeoning dye sublimation technology, ...