Strategy

Know the Difference Between Copyright and Trademark

Wearables

Though there can be some overlap, copyright and trademark are two distinct areas of...

9 Can’t-Miss Negotiation Strategies

Advantages

Tired of getting outmaneuvered on cost? Wondering if clients and vendors are taking...

Embroidery Artist Q&A: Inge Jacobsen

Sussex, U.K.-based embroidery artist...

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Fashion Faceoff: Kimberly McLinden's Vantage Concept

For the Wearables   Fashion Faceoff ...

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Podcast: Building a Better Screen-Printing Shop

In this episode of Wearables Talk, Mike...

Expert Secrets: Say ‘No’ to Clients to Strengthen Your Relationship

Web Exclusive

To succeed, distributors should move away from the traditional selling model of...

6 Great Tailgate Promos

Web Exclusive

Are you ready to fire up the barbecue? Your clients are. Here are some of our top...

Fashion Faceoff: Ariana Rodriguez's Vantage Concept

Wearables

For the Wearables   Fashion Faceoff   contest, we asked six juniors at   ...

Men Own Far More Outerwear Than Women

Web Exclusive

The ASI Ad Impressions Study was first launched in 2006 by ASI's research team to...

How to Create A T-Shirt That Stands Out

To create a T-shirt that stands out,...

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Fashion Faceoff: Erin Keenan's Vantage Concept

For our Fashion Faceoff contest, we...

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Trump Yard Signs Cause Visceral Reaction

Trump Yard Signs, Safe Places and...

People Generally Like Receiving Promotional Products

The ASI Ad Impressions Study was first...

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New Niche For Promo Products: Micro Moments

Promotional product opportunities could...

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Video: Mina Dia Discusses Fashion Faceoff

At Wearables, we view our ongoing ...

Is It OK To Date A Co-worker? The Great Debate

Web Exclusive

In this series of monthly videos, Advantages Editor Dave Vagnoni squares off against...

5 Tips To Hire The Right Person For Your Distributorship

Advantages

Use these tips to conduct a foolproof interview that will ensure you add a valuable...

Grow Sales With Eco-Friendly Products

Advantages

When you sell eco-friendly promotions you need to know what to look for in a "green"...

Video: Lucy Sanchez Discusses Fashion Faceoff

Wearables

As the Wearables  Fashion Faceoff  contest progresses, fashion students at  Moore...

7 Fun In The Sun Promos

Advantages

It's now prime selling season for summer promos, which offer great targets in markets...

Video: Victoria Jenkins Discusses Fashion Faceoff

Web Exclusive

As the Wearables  Fashion Faceoff  contest progresses, fashion students at  Moore...