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Strategy

Poll: How Clean Is Your Machine?
Poll: How Clean Is Your Machine?
Web Exclusive

Decorating industry experts like Joyce Jagger and Marshall Atkinson will tell you...

Calendars Are Great Branding Tools
Calendars Are Great Branding Tools
Web Exclusive

The ASI Ad Impressions Study was first launched in 2006 by ASI's research team to...

Adult Coloring Books, Next Big Promo Item

A prediction: The next big promotional...


Q&A: Where to Find Unique Apparel and Accessories for Your Clients

Have a client who calls you with a rush...


Reports: Charney’s American Apparel Takeover Bid Rejected

American Apparel (asi/35297) has...

Promotional Bags - Impressions Generated
Promotional Bags - Impressions Generated
Web Exclusive

The ASI Ad Impressions Study was first launched in 2006 by ASI's research team to...

Martian Releases Discreet Smartwatches
Martian Releases Discreet Smartwatches
Web Exclusive

For Martian Watches , it's all about discretion. The California-based wireless tech...

Distributor Salesperson of the Year - Andy Olson
Distributor Salesperson of the Year - Andy Olson
Advantages

Andy Olson is a 21st century Mike Brady.  The father of six in a bustling...

Supplier Sales Rep of the Year - Jane Ryan
Supplier Sales Rep of the Year - Jane Ryan
Advantages

After nearly 40 years in the industry, Jane Ryan has seen it all. The good, the bad...

Overcome 3 Common Client Objections

Objection #1: "Promotional products...


Writing Instruments - Women Versus Men

The ASI Ad Impressions Study was first...


Ask an Expert: Price Your Embroidery for Profit

Q. How can I price my embroidery for...

Medical Wearable Quells Chronic Pain

Last April in Wearables , I wrote about...


Writing Instruments - Percentage Owned

The ASI Ad Impressions Study was first...


Fat Cats & Corpulent Canines

Though Fido and Fifi are perfectly happy...

Promotional Products Owned Outside The United States
Promotional Products Owned Outside The United States
Web Exclusive

For the 2016 Global Advertising Specialties Impressions Study, respondents were asked...

Sell To The Yoga Market
Sell To The Yoga Market
Web Exclusive

The number of Americans participating in yoga is about on par with the nation's...

Wearables News Briefs - January 2016
Wearables News Briefs - January 2016
Web Exclusive

Polyconcept North America  (PCNA) announced a new sales contest for U.S....

Promotional Products Owned In The United States
Promotional Products Owned In The United States
Web Exclusive

For the 2016 Global Advertising Specialties Impressions Study, U.S. consumers were...

Proforma Owner Donates to Clemson Vehicle Research
Proforma Owner Donates to Clemson Vehicle Research
Web Exclusive

By the time distributor Will Quinn had finished touring Clemson University's...

Is Cold Calling Dead? The Great Debate
Is Cold Calling Dead? The Great Debate
Web Exclusive

In this series of monthly videos, Advantages Editor Dave Vagnoni squares off against...