Strategy

Fat Cats & Corpulent Canines

Web Exclusive

Though Fido and Fifi are perfectly happy chomping down on spillover from trash cans,...

Promotional Products Owned Outside The United States

Web Exclusive

For the 2016 Global Advertising Specialties Impressions Study, respondents were asked...

Sell To The Yoga Market

The number of Americans participating...

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Wearables News Briefs - January 2016

Polyconcept North America  (PCNA)...

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Promotional Products Owned In The United States

For the 2016 Global Advertising...

Proforma Owner Donates to Clemson Vehicle Research

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By the time distributor Will Quinn had finished touring Clemson University's...

Is Cold Calling Dead? The Great Debate

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In this series of monthly videos, Advantages Editor Dave Vagnoni squares off against...

How to Be a Great Mentor – 4 Tips

Advantages

1. Grow In Your Role Don't forget your own development. Mentors must continue...

The Branding Makeover of a Famed Children’s Author

Web Exclusive

Even if you don't work in marketing or promotional products, the notion of brand is...

CES 2016: Head-to-Toe Wearable Tech Debuted

Wednesday was the first official day of...

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Target Market: Legal Marijuana

Spark sales by meeting the branded merchan...

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Vladimir Putin 2016 Calendar Is A Mega Hit

If you're one of the millions who poured...

Good for Nothing Embroidery: Inspiration Board

"You know when you listen to a song and...

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8 Tips To Improve Public Speaking

Win over audiences of all sizes with these...

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Boot Camp for Screen-Printers Returns in 2016

Scott Fresener of T-Biz Network...

Slideshow: Pantone’s Colors of the Year

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Pantone steers the direction on color usage in everything from fashion to interior...

How To: Choose The Right Embroidery Backing

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A strong foundation is important. Backing gives your garment stability, and is one...

In Five Years, Social Media Will Be ...

Stitches

Here's how some of the Stitches ' Power 75 finished this sentence: In five years,...

7 Awesome Apps For Salespeople

Advantages

There are a dizzying number of mobile apps available for Android and Apple phones -...

Ugly Christmas Sweater Trend Not Slowing Down

Web Exclusive

What started as a goof in the Great White North has spawned into a North American...

Counselor Commentary: Merger Mania

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Across many markets, mergers and acquisitions are on fire. Forbes recently stated...