Strategy

Win Cash in the Great ASI Halloween Scavenger Hunt

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Starting October 10 and running until October 19, ASICentral.com users will have a...

AIA Corporation Names New CEO

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Top 40 distributor AIA Corporation (asi/109480) announced that it has named Matthew...

Top 10 Promotional Products Tweets of the Week - October 7, 2016

Each week I spend a good deal of time on...

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Promotional Products Companies Affected by Hurricane Matthew

Hurricane Matthew could have a...

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6 Stellar Flashlights

Every emergency kit should include a...

Obituary: Marcy Lazarus

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Marcy Lazarus, president of Promotional Breezes (asi/300734), died on September 27 in...

Joe Haley Eats Bugs Live On Facebook

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If you missed Tuesday's Facebook Live stream of The Joe Show, you missed our very own...

Lands’ End Raises Funds for Cancer Research

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Apparel brand Lands' End, parent company of Lands' End Business Outfitters...

Netflix Recreates Luke’s Diner to Promote Gilmore Girls Revival

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On Wednesday, streaming giant Netflix transformed over 200 coffee shops across the...

How to Master A Border Design

Add some style to the hems of clothing or ...

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Understand Your Trimming System

Here's the sequence of actions involved...

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How to Create a Seven Color Print

Make your artwork stand out. 1....

Master Reflective Inks

Reflective inks can be useful in workwear,...

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4 Tips for Better Organic Reach

Master Keywording: SEO keywords are...

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Direct-To-Garment Printing Statistics

Facts about a growing trend in promotional...

How To Win Sales With In-Person Cold Calls

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Can walk-in sales calls still work? You bet -- if you put a unique spin on them.

5 Ways to Upsell Fall/Winter Apparel

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Expand your client base and upsell apparel this season. 1. SEPARATE style...

Promotional Products Statistics for the Hispanic Market

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Only 4% of promotional products distributors currently have reps focused on selling spe...

Towel Specialties Launches New Division

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Towel Specialties (asi/91605) has launched its new Cobblestone Mills division,...

How to Sell Promotional Products to Unfamiliar Groups

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Beware cultural differences when selling ad specialties and learn who your customers re...

Rally More Political Orders

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It’s a busy season for political campaigns, and there is ample opportunity for sales. W...