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Strategy

Promotional Bags - Impressions Generated
Promotional Bags - Impressions Generated
Web Exclusive

The ASI Ad Impressions Study was first launched in 2006 by ASI's research team to...

Martian Releases Discreet Smartwatches
Martian Releases Discreet Smartwatches
Web Exclusive

For Martian Watches , it's all about discretion. The California-based wireless tech...

Distributor Salesperson of the Year - Andy Olson

Andy Olson is a 21st century Mike...


Supplier Sales Rep of the Year - Jane Ryan

After nearly 40 years in the industry,...


Overcome 3 Common Client Objections

Objection #1: "Promotional products...

Writing Instruments - Women Versus Men
Writing Instruments - Women Versus Men
Web Exclusive

The ASI Ad Impressions Study was first launched in 2006 by ASI's research team to...

Ask an Expert: Price Your Embroidery for Profit
Ask an Expert: Price Your Embroidery for Profit
Wearables

Q. How can I price my embroidery for profit? I have a hard time knowing if I'm...

Medical Wearable Quells Chronic Pain
Medical Wearable Quells Chronic Pain
Web Exclusive

Last April in Wearables , I wrote about Quell , an FDA-cleared medical wearable...

Writing Instruments - Percentage Owned
Writing Instruments - Percentage Owned
Web Exclusive

The ASI Ad Impressions Study was first launched in 2006 by ASI's research team to...

Fat Cats & Corpulent Canines

Though Fido and Fifi are perfectly happy...


Promotional Products Owned Outside The United States

For the 2016 Global Advertising...


Sell To The Yoga Market

The number of Americans participating...

Wearables News Briefs - January 2016

Polyconcept North America  (PCNA)...


Promotional Products Owned In The United States

For the 2016 Global Advertising...


Proforma Owner Donates to Clemson Vehicle Research

By the time distributor Will Quinn had...

Is Cold Calling Dead? The Great Debate
Is Cold Calling Dead? The Great Debate
Web Exclusive

In this series of monthly videos, Advantages Editor Dave Vagnoni squares off against...

How to Be a Great Mentor – 4 Tips
How to Be a Great Mentor – 4 Tips
Advantages

1. Grow In Your Role Don't forget your own development. Mentors must continue...

The Branding Makeover of a Famed Children’s Author
The Branding Makeover of a Famed Children’s Author
Web Exclusive

Even if you don't work in marketing or promotional products, the notion of brand is...

CES 2016: Head-to-Toe Wearable Tech Debuted
CES 2016: Head-to-Toe Wearable Tech Debuted
Web Exclusive

Wednesday was the first official day of CES 2016 in Las Vegas. And when the doors of...

Target Market: Legal Marijuana
Target Market: Legal Marijuana
Web Exclusive

Spark sales by meeting the branded merchandise needs of companies that operate in the l...

Vladimir Putin 2016 Calendar Is A Mega Hit
Vladimir Putin 2016 Calendar Is A Mega Hit
Web Exclusive

If you're one of the millions who poured into movie theaters this past week to see ...