Strategy

Exclusive Research: Next-Gen Perceptions of Promo

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A joint survey from ASI shows that young buyers value quality merch.

6 Intriguing Gadgets From CES 2024

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The massive trade show attracted around 130,000 to Las Vegas to try out the latest adva...

Send Us Your Products for February Showcases

Featured items will receive free editorial...

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Decorating Roundup: Epson Releases Compact Hybrid DTG Printer

The entry-level printer can also handle di...

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The Bright Side: Quinn Celebrates 30 Years

What began as a one-person flag and banner...

6 Tactics for Handling Sales Objections

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Here’s how to get the prospect to the close.

Your Path To Increased Profit: Manage Your Team To Boost the Bottom Line

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Bad hires and underperformers will drain your profitability, so look to empower your em...

The 2022-2023 Multi-Line Rep Directory

Supplier Global Resource

Here’s the latest listing of the industry’s MLR firms from ASI’s database.

2023 Product of the Year: The Stanley Quencher

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It’s a social media sensation, the next big thing in the drinkware boom – and the must-...

Be a Part of ASI’s Summer Internship Program

ASI provides free ESP access and training ...

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4 Sustainability Trends To Watch in 2024

Brands are increasingly looking for third-...

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The Bright Side: ASI Celebrates a Year of Generous Financial & Material Contributions to Charity

Beneficiaries included organizations in th...

Cutting Its Textile Waste, Ameramark To Launch Upcycled Goods

The canopy-tent supplier is transforming i...

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Sales Compensation Survey 2023: Cost of Doing Business

It’s expensive to run a company these days...

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Decorating Roundup: A New Direct-to-Film Solution & Long-Lasting Lettering

Check out the latest innovations and offer...

New Year, New Sales Opportunities: Lucrative Q1 Client Requests

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Hit the ground running in 2024  by shoring up orders for these  surefire sales...

Send Us Your Products for January Showcases

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Featured items will receive free editorial exposure on ASICentral.com.

Distributor Puts Together Rockin’ Self-Promo

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The classic-rock-themed gift boxes featured fun curated items that resonated with clien...

The Campaign: Creating A Pop-Up Employee Merch Store for Cash App

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Limited availability and a retail feel helped this promo products pro make the global s...

4 Ways To Use Peach Fuzz, the 2024 Pantone Color of the Year

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The pastel neutral is on trend for apparel, accessories and other promotional products.

How SwagCycle Helped Us Clean Out Our Closet – and Support a Worthy Cause

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Donating hundreds of unused pieces of branded merch to a Michigan nonprofit that suppor...