Strategy

5 Notable Name Brands

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What's in a name? Well, for some clients, everything. Name-brand products can bring a...

5 Valuable Rebranding Tips

Wearables

In January, Ricoma launched its first-ever rebranding campaign, and it's been met...

Heat Up Sales With Fun Products

Why sell something ordinary when you can...

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Wearables Talk With Mike Angel

Wearables talked with Mike Angel,...

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Wearables News Briefs - April 2017

Power The Press , a two-day...

I Earned My BASI: Helen Figueroa

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Helen Figueroa has been part of Teamworld Inc. (asi/342534) for 16 years. She says,...

Startup Challenges and Solutions

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Sales and marketing gurus diagnose the biggest challenges for startups. ...

Promo Talk: Danny Braunstein, Talbot Marketing

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Candid opinions from industry pros.

Poll: Which Apparel Category Is Most Popular?

Wearables

In the July issue of Wearables, we'll publish our annual Sourcebook, the...

Expert Secrets: Bridge the Gender Communication Gap

Think miscommunication between the...

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Enter the Wearables T-Shirt Challenge

Do you have a cause you care about? Or a...

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Case Study: Good Hair Day

Products with broad and niche appeal work ...

How To Handle An Order Error

The number-one objective should be...

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Tips to Improve Your Decision-Making

Q: What are the most important factors...

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Solutions for a Quick Turnaround

QUICK-TURN SOLUTIONS In a rush?...

Wearables Talk With Lee Romano Sequeira

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Wearables chatted with Lee Romano Sequeira, co-owner of Philadelphia-based Sparkle...

Video: New Developments in E Ink

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In this video, Paul Apen of E Ink talks about how digital paper technology is...

How to Respond to “I Need to Make Sure My Boss Is OK With This"

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Close in on a successful sale by besting this objection with these four strategies....

Banned in the US: Cardboard Justin Trudeau

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There's no doubt that Canadian Prime Minister Justin Trudeau is popular. The young...

Promo Market to Target: Technology

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Strong growth, trendy products and rich swag appreciation make the tech market a bonanz...

Promo Market Statistics - Primary/Secondary Education

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Exclusive survey data on popular sectors collected from distributors. ...