Strategy

Pay For Your Beer With Your Soccer Jersey

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A payment chip embedded in a logoed patch on FC Schalke 04’s jerseys can be used to pay...

How To Increase Your Workwear Sales Today

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What if there was a market that 95% of your competitors bet would grow in the year...

Gubernatorial Candidate Raising Money With Fidget Spinners

Politicians are no strangers to using...

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‘Beat The Freeze’ Baseball Promo Is A Hilarious Home Run

“The Freeze” has become a viral sensation ...

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Podcast: Saving Elephants as a Brand Strategy

In this podcast, Jay Reid, head of...

Make Sure You’re Getting a Good Deal on Equipment

Wearables

You can save money by purchasing used equipment, but do your research first.

The 5 Most Lucrative Markets For Selling Mats

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Targeting different industries requires different strategies. Here’s how PromoMatting h...

Custom Rubber Ducks Make A Splash At 'The Best College Tradition'

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Every year the same scene unfolds in the warm Florida sun: Thousands of college...

SquadLocker Disrupts Team Apparel Business

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SquadLocker wants to change the way youth sports coaches and parents order...

Promo Market to Target: Colleges

The smart way to gain admission to this lu...

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Essential Journals and Notebooks

Clients hosting offsite meetings (or...

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Most Influential Promo Products in Canadian Provinces

We asked consumers throughout Canada how...

Get a Better Halftone Reproduction

Get a grip on better halftone...

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The Secret To Competing With Low-Cost Direct Sellers

Have you ever dropped your price to...

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6 Fall/Winter Fashion Trends You Should Be Selling Now

From shearling to velvet, to scarves and h...

Understand Your Negotiation Personality

Wearables

One key to being a master negotiator is intuitively employing different approaches,...

Promotional Product Sales Compensation Survey

Advantages

Distributors are increasingly choosing salary over commission to compensate sales reps....

Promotional Product Sales Compensation Survey - Infographics

Advantages

A Teenager Explains Fidget Spinners

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Adults don't get them. Schools are banning them. So what's the hook of fidget spinners?...

Mat Rental Myth Busters

Web Exclusive

Get ready to educate clients on the benefits of purchasing mats vs. renting them.

5 Rules for Better Fonts

Wearables

Choosing sans serif fonts that aren’t too small can help make your text more readable.