Strategy

Ultra Violet Crowned 2018 Color of Year

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Expect 2018 to be emotional, imaginative and deeply … purple. The Pantone Color...

ASICentral Top 10: Promogram News

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Each year our outstanding Editorial Department churns out a lot of great content....

8 Ways To Be More Motivated

Examine your surrounding environment and...

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Will DipClip Be The Next Big Promotional Product?

If you have ever scarfed McNuggets while...

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Philly Police Get "Strange" In Latest Social Media Campaign

Yo, you think it's tough to park in...

Promo Apparel Trends By Age

Advantages

With retail styles now widely available, the promotional products industry can offer st...

In Demand: Plus-Size Apparel

Advantages

Suppliers are launching plus-size apparel lines to meet client demand.

Smart Bracelet Helps Capture Unforgettable Moments

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Think about the last time you tried and failed to capture the perfect moment on...

Supplier Closed Due to Wildfires

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Supplier Pinnacle Designs (asi/78140) is closed due to wildfires in their area. They...

Thread Isn't Ink

Teach your customers to work around the li...

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Meet the Cutest Billboard You've Ever Seen

Wearables are one of the most effective...

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Promo Talk: Patrick Black, Perfect Imprints

Candid opinions from industry pros.

Prison For Soldier Who Defrauded Government On Promo Products Orders

Branded merchandise was at the center of...

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Wearables News Briefs - December 2017

Alphabroder  (asi/34063) has closed...

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Q&A: Using Algae to Create Sustainable Footwear

BLOOM Foam has created the first...

Appeal to Environmentally Aware With Sustainable Apparel

Wearables

Upsell clients by showing them how well-made, eco-friendly apparel will boost their bra...

Small Business Saturday Offers Branding Opportunity

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Small Business Saturday - sandwiched between Black Friday and Cyber Monday - has...

Improve a Low-Quality Image

Wearables

Photoshop has a few tools you can use to increase the quality of lower-end JPG files.

Create The Perfect Gifts With Product Bundles

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Gift giving season is upon us. Recommend branded bags and product bundles to get your c...

Case Study: The Human Touch

Advantages

Face-to-face interaction has immensely benefitted this distributor’s prospecting.

Video: Two Days at A&P Master Images

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A few weeks ago, I spent two days at  A&P Master Images   in Utica, NY, to get...