Strategy

Q&A: Crafting Smart, Stylish Wearable Tech

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Getting people to take healthy action in their lives is important, says Chalisa...

Don’t Settle. Buy Better. Buy DRI DUCK.

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Take an inside look at the details that define the quality, comfort and durability...

Banners And Signs Worth Seeing

Banners and signs call attention to a...

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Taco Bell, Forever 21 Launch Joint Fashion Line

Promotional clothing lines are a serious...

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Proudly Made in the USA

Where high performance custom products...

Use Branded Bags To Increase Impressions

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Consumers often feel bombarded by the barrage of ads and social media messages vying...

Ivory Ella Brings $55,000 Surprise to Tennessee High School

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Remember the Wearables T-Shirt Challenge for Charity? Our August feature profiling...

Is A New Disrupter Emerging In Athletic Wear?

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Under Armour revolutionized the athletic apparel market. Could WOLACO be the next big t...

A Salute to Nautical Stripes

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Nautical stripes date back to 1850s Europe, when they became standard issue in...

I Earned My MASI: Sharon Lynn Unger

Sharon Lynn Unger is the director of...

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Case Study: The Fun Factor

This California company sells and lives by...

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Who’s the Advantages Distributor Salesperson of the Year?

Last year's winner carved out 40% growth...

‘Merchandise on a Mission’: Promo Products Making a Difference

Will Valentine is a merchant adventurer...

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Ink That Thinks: Researchers Work on Health-Monitoring Tattoos

Worried you might be dehydrated? Need to...

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Sharp Pen And Pencil Sets

While so much work is handled...

Wearables News Briefs - October 2017

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Charles River Apparel   (asi/44620) has promoted Mark Gama to regional sales...

The Business of Relationships: Steven Flaughers Shares the Key to Multi-Million Dollar Success

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It's often said that you are only as strong as the company you keep. For Steven...

Nadel Foundation Donates $1 Million to Santa Barbara City College

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A school where the late entrepreneur Jack Nadel served as a teacher and mentor now...

Custom Socks Make an Impression

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When you're discussing logoed apparel with clients, don't forget their feet. A custom...

4 Easy Steps To Become A Banner Expert

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You see banners every day as you drive down the street posted at car lots, in front...

Instagram Takeover: Upstate Merch

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Instagram is an ideal medium for showing off your best work and giving your clientele...