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Strategy
Decorating Roundup: Vantage Apparel Adds Chenille Patch Services
StrategyAlso, Gildan offers DTG-friendly apparel innovation, and Vastex has released conveyor d...
Inside Look: PA Printer Produces More Than 17,000 Apparel Pieces for Super Bowl Champion Eagles
StrategyDickson City’s Talk Shirty To Me went all in on the Eagles this year, meaning a bigger ...
Sticky Clients, Repeat Sales: Why Company Stores Have Become a Must-Have
E-commerce branded merch stores have taken...
Case Study: How District Photo Evolved From Film to Digital Dominance
Now celebrating its 75th anniversary, the ...
Goldstar Highlights Recycled Materials in 2025 Collection
The lineup includes new bags, pens and sta...
Zagwear Fulfills Coors Light ‘Case of the Mondays’ Merch Ahead of Super Bowl
StrategyThe merch collection included a viral face roller made from an actual Coors Light can a...
The Exit Strategy Blueprint: Maximizing How Much Your Business Sells For
StrategyUse this practical advice to increase your company’s market value and secure a lucrativ...
Promotional ‘Ted Lasso’ Card From 2014 Kit Sells for Thousands at Auction
StrategyThe story underscores how print products complement other promotional products – and ca...
Stylish & Sustainable: Upcycling, Recycling and Other Techniques on the Cutting Edge of Fashion
StrategyDesigners – in promo and beyond – are celebrating the joyful side of sustainable apparel.
Classic Categories Dominate ESP Searches in 2024
The industry’s staple products ended up on...
Case Study: How Promo Products Help a School District Printer Thrive
Promo has become a six-figure source of re...
Decorating Roundup: Epson Announces First Direct-to-Film Printer
Also, International Coatings releases a re...
To Dye For: Why Custom Colors Are Trending in Apparel
The uniqueness of garment dye and effects ...
Moving Fast Into 2025: A Message From Tim Andrews
Last year underscored the power of promo, ...
Case Study: ‘Lighting the Beam’ for the Sacramento Kings With Custom Merch
Promo pro Harry Ein created a built-from-s...
ASI Orlando 2025: Product Showcase Winners
StrategyAs suppliers unveiled new products at ASI Orlando to kick off 2025, distributors had th...
PPAI Expo Conference Day Focuses on Embracing Change & Making Connections
StrategyKeynoter Tiffani Bova, a former Salesforce executive, explained why a laser focus on cu...
Sponsored Content
Revolutionary Rollback: How To Sell Made-in-USA Headwear for America’s 250th Anniversary
America's 250th anniversary is creating major demand for domestically made goods. ...
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Podcast: Build the Look, Not Just the Logo — How To Use Heat Printing for Promo Success
Today's end-buyers are looking for more than just logos on a product : they're...
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High-End Sales Opportunity: How To Sell a Celebrity-Endorsed Promo
Forget everything you thought you knew about promotional headwear. Now, you can give...
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Take Your Sales Potential to the Max: How Partnering With a Promo Tech Leader Drives Profits
The promo tech category is booming, and now's the time to take advantage. Discover...
SPONSORED BY:
‘Accidental Creative’ Author Shares Strategies for On-Demand Brilliance at skucon 2025
StrategyTodd Henry and other speakers at the daylong promo conference in Las Vegas also focused...
Top Apparel Trends for 2025
StrategyHere’s your look at this year’s leading styles across five of the most popular apparel ...
Decorating Roundup: Roland DGA Launches Direct-to-Film Printer
StrategyAlso, Ninja Transfers offers Easy Peel DTF technology, and Stahls’ shares a new episode...
ASI Orlando 2025: Top Hard Goods Trends
StrategyThe show offered plenty of ideas and inspiration across categories like drinkware, writ...