Strategy

Hardworking Business & Executive Bags

Advantages

Practical and useful bags make perfect sense as gifts, incentives and awards. ...

Promo Market to Target: Food Service

Advantages

This market is cooking thanks to changing eating habits. Here are the trends and strate...

Promotional Food Tips & Trends

If you make your money selling food,...

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5 Stellar Selling Opportunities for Stadium Cups

There's huge sales potential for stadium...

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Promo Products Abound At Philadelphia Wing Festival

A Philadelphia tradition has sadly come...

Branded Merch Line Helps Build Buzz For Michelle Obama’s Memoir

Web Exclusive

Products include T-Shirts, mugs, onesies and more. Some items bear inspirational quotes...

Vital Sports Bottles

Advantages

From pro athletes to everyday gym rats, hydration is a key part of practices, games...

Snapchat Is Launching Bitmoji Merch

Web Exclusive

Snapchatters can personalize an array of products, including T-Shirts, mugs and phone c...

Stand Out with Social Media

Advantages

In a merch-saturated marketplace, using social media to target brand fans can cast prom...

Adidas To Launch ‘Game of Thrones’ Sneaker Collection

The designs will feature on Adidas’ Ultra ...

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Trend Alert: Crocs…With…Socks – GASP!

Yes, you read that right. It’s a hitherto ...

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Deluxe Corp. Gives Makeovers to Small Businesses

A Minnesota-based distributor has put a...

How to Be More Social

Consider these ideas for helping your clie...

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Q&A: Bruce Ackerman Explains Printavo Merch

Decorated-apparel shop management...

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Autistic Teen’s T-Shirts Seek To Kindle Kindness Across America

The “Be Kind to Everyone” tees have sold i...

High-End Apparel: A Clear Trend for Winter

Web Exclusive

Give your customers something their staff wants to wear rather than something they...

Win More Sales With Wind Flags: 4 Styles You Need To Know And Why

Web Exclusive

Help your clients catch customers' attention where they spend a significant chunk of...

Superior Brand-Name Apparel

Advantages

What is a distributor to do when an end-buyer prefers name-brand apparel? Turn to...

Walker Loses Wisconsin, But His Baseball Card Promo Was A Win

Web Exclusive

Promotional products for Scott Walker's re-election campaign included this...

State of the Decorated Apparel Industry 2018

Wearables

Decorator optimism is waning, but as our annual report shows, 2019 will include plenty ...

Case Study: Kellogg’s Mascot Socks Promo

Web Exclusive

The food manufacturer is rewarding loyal customers with free socks decorated with popul...