Strategy

How to Increase Your Margins With Direct-Mail Magnets

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If your clients aren't investing in direct mail, they're missing out on a big selling...

Classic Clocks & Watches

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These time-honored promo products are always well received. International...

Video: Translating T-shirt Trends

T-shirts are ubiquitous. More than 2...

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Enter the Wearables Apparel Design Awards

We've extended the deadline of the...

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Wearables News Briefs - September 2018

Storm Creek  (asi/89879) has released...

Promo Talk: Larry Alford, Axis Promotions

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Candid opinions from industry pros.

How to Make the Best First Impression With Your Website

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A company’s website is often the first stop of B2B buyers, so it’s important to have a ...

Merch Win: Marvel’s ‘Super Hero Day’ Promos

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The initiative sees Marvel Entertainment partnering up with professional sports teams f...

How To Customize Your Lanyards

Wearables

You can embroider tiny logos or small block text onto lanyards to give brands an extra ...

Case Study: Google Goes Live

YR Live, a live customization experience...

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US or Europe: Which Team Has the Better 2018 Ryder Cup Merch?

ASI’s editorial team had a look-see at the...

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New Captain Marvel Merch-Marketing Has Fans Excited

Before the movie, the merch. So it is...

How to Bring in Big-Name Brands With One Item

Wouldn't it be nice if you knew how to...

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Kritzer Marketing Owner Appears on Below Deck Mediterranean

Appearing on one of the most popular...

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How to Effectively Save Time

Advice for sharpening your job skills

6 Surprising Stats About Back-To-School Sales

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The back-to-school shopping season is in full swing, which means now's the time to...

5 Ways Magnets Will Attract More Healthcare Sales

Web Exclusive

Promo magnets are an easy sell. They help medical providers get their brand in front...

Plastic Couture: Ziploc Releases Merch Line with Japanese Fashion Brand

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The timely collection manages to be entertainingly tongue-in-cheek while also tapping i...

Meaningful Plaques & Awards

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Whether it's for surpassing yearly sales goals or completing a Tough Mudder run,...

How to Run More Effective Meetings

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The Experts - Interviews with the brightest minds in business

Promo Market to Target: Alternative Energy

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Passionate distributors can plug into the sustainable opportunities offered by this gro...