Strategy

Diverse Writing Instruments

Advantages

Put pencil to paper and take note of these cool promos, still favored items among...

Q&A: Giving Back To The Community

Web Exclusive

Paul Dubois is the CEO of Safety Made (asi/84514), a New Hampshire-based supplier of...

A Special Video Message From ASI’s CEO

On behalf of everyone at ASI and the...

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Auction Being Held For Colorado Timberline’s Equipment

The Branford Group is selling the defunct ...

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2018 ASICentral Top 10: Promogram News

At the end of every year we take a look...

Branded Gift Wrap Hot This Year

Web Exclusive

Looking for the spiciest trend of the holiday season? Look no further than the...

Q&A: Ricoma Creates an 'Uber for Embroidery'

Web Exclusive

Embroidery machine maker Ricoma is hoping to disrupt the decorated-apparel market...

Trend Alert 2019: Cannabis Merch

Web Exclusive

A new branded apparel collection from a popular cannabis culture website is one bellwet...

The Great Debate: Supplier Catalogs

Web Exclusive

To print, or not to print? That was the big catalog question during Tuesday's live ...

How to Protect Your Platens

Use this expert advice to get the most out...

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FAQ: Everything You Need to Know to Sell Custom Mints

There are many ways your customers can...

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Holiday Case Study: Why You Need to Sell Sustainable Next Year

With all the excess consumption (read:...

A Look Back at 2018 New Products

It was a great year for products:...

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2018 ASICentral Top 10: Awards

At the end of every year we take a look...

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Engaging Wristbands & Bracelets

Marketing is all in the wrist. ...

Top 20 ESP Search Terms for 2018

Web Exclusive

From backpacks to YETI and everything in between, these are the Top 20 promotional...

Kornit to End Sales Partnership With Hirsch Solutions

Web Exclusive

Kornit Digital , a manufacturer of high-end digital textile printers headquartered...

Minnesota Distributor Opens New Storefront

Web Exclusive

While e-commerce is deemed a must-have at promo companies, this distributor is bucking ...

Readers Share Viral Success Stories

Wearables

In the January issue of Wearables, we explore "moment merch," when big events in...

Case Study: BAMKO Creates ‘Pancake Wear’ For IHOP

Web Exclusive

The collection includes everything from T-shirts and “onesies,” to holiday sweaters.

T-Shirts Gone Viral

Wearables

Take a look at a few noteworthy moments in 2018 and the T-shirts they spawned: ...