Strategy

Next Level Hosts Pop-Up Experience at SXSW

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Top 40 supplier Next Level Apparel (asi/73867) recently hosted a pop-up...

'Brexit' Propels Outpouring of Branded Merchandise

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Proponents and opponents of the U.K.’s looming exit from the European Union are using m...

ASI Hosts Panel Session With Geiger, Hit Executives

More than 100 employees listened to a disc...

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How to Sew On Stretchy Material

Performance fabric requires special skills...

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Protective Apparel Guide: Who, What and How to Sell

The global protective clothing market is...

Fundamental Travel Products

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These on-the-go products make the journey a little easier, and garner impressions at...

8 Steps to Start a Successful Decorating Business

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Every new business owner starts at the beginning, but there are definitely ways to...

The 2019 Top Apparel Trends Report

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What's new and in style? Lauren Cocco, Vantage Apparel's Director of Merchandising,...

Five Merch Trends From the Masters

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Golf’s first major tournament of the year includes frenzied buying of branded merchandi...

How to Maintain a Personal Touch in the Digital Age

Interviews with the brightest minds in bus...

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6 Ways to Sell No-Risk Apparel From Overseas

When importing promo apparel, it...

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Boost Promotions Undergoes Rebrand

Chris Faris, president & CEO of Boost Prom...

Game of Thrones Branded Merchandise Push Reaches Fever Pitch

Everything from edibles to sneakers featur...

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How to Sell Apparel for Women, By Women

For over 40 years, Stormtech founder...

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How to Provide Promotional Printing Better Than the Rest

Marketing materials, such as business...

Alphabroder Achieves FAM Partner Status

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Alphabroder, one of the industry's largest wholesale suppliers of blank apparel, is...

Promotional Products Sales Report 2019 – West

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The draw of affordable living and job availability offers a robust path to growth.

Wearables News Briefs - April 2019

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Delta Apparel Inc.  (asi/49172) announced the appointment of Glenda E. Hood to...

Promotional Products State and Regional Sales Report - 2019

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Our exclusive report reveals that state promotional products sales are thriving.

Kornit Debuts DTG for Polyester

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Kornit Digital debuted a direct-to-garment machine made specifically for printing on...

Three Marketing Takeaways From the Omaha Storm Chasers’ ‘Rebrand’ as the Omaha Potholes

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What started as an April Fools’ Day joke turned into a reality – and a brilliant bit of...