Strategy

North Carolina Reclaims Its Apparel Heritage – With a Sustainable Twist

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Once a global epicenter for clothing production, North Carolina is transforming its leg...

This Company Turns Old Tees Into Cherished, Sustainable Keepsakes

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Project Repat creates USA-made T-shirt quilts, a sustainable product with applications ...

Exclusive Research: Next-Gen Perceptions of Promo

A joint survey from ASI shows that young b...

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6 Intriguing Gadgets From CES 2024

The massive trade show attracted around 13...

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Send Us Your Products for February Showcases

Featured items will receive free editorial...

Decorating Roundup: Epson Releases Compact Hybrid DTG Printer

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The entry-level printer can also handle direct-to-film printing.

The Bright Side: Quinn Celebrates 30 Years

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What began as a one-person flag and banner business in Queens, NY, now employs over 50 ...

6 Tactics for Handling Sales Objections

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Here’s how to get the prospect to the close.

Your Path To Increased Profit: Manage Your Team To Boost the Bottom Line

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Bad hires and underperformers will drain your profitability, so look to empower your em...

The 2022-2023 Multi-Line Rep Directory

Here’s the latest listing of the industry’...

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2023 Product of the Year: The Stanley Quencher

It’s a social media sensation, the next bi...

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Be a Part of ASI’s Summer Internship Program

ASI provides free ESP access and training ...

4 Sustainability Trends To Watch in 2024

Brands are increasingly looking for third-...

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The Bright Side: ASI Celebrates a Year of Generous Financial & Material Contributions to Charity

Beneficiaries included organizations in th...

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Cutting Its Textile Waste, Ameramark To Launch Upcycled Goods

The canopy-tent supplier is transforming i...

Sales Compensation Survey 2023: Cost of Doing Business

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It’s expensive to run a company these days – a fact that’s changing the landscape of sa...

Decorating Roundup: A New Direct-to-Film Solution & Long-Lasting Lettering

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Check out the latest innovations and offerings from decoration equipment manufacturers.

New Year, New Sales Opportunities: Lucrative Q1 Client Requests

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Hit the ground running in 2024  by shoring up orders for these  surefire sales...

Send Us Your Products for January Showcases

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Featured items will receive free editorial exposure on ASICentral.com.

Distributor Puts Together Rockin’ Self-Promo

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The classic-rock-themed gift boxes featured fun curated items that resonated with clien...

The Campaign: Creating A Pop-Up Employee Merch Store for Cash App

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Limited availability and a retail feel helped this promo products pro make the global s...