Strategy

Decorating Roundup: Stahls’ Now Offers Contract Decorating Services

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Plus, Penn Emblem received an innovation award, and Vastex released an adjustable dryer...

Send Us Your Products for June Showcases

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Featured items will receive free editorial exposure on ASICentral.com.

Promotions Planner: Sun & Fun

Start presenting ideas to clients for camp...

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Sauce Packet Proposals & Baja Blast Champagne Flutes: Inside Taco Bell-Branded Weddings

These types of experiential events are on ...

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End-Buyer Research: Construction

ASI’s exclusive research reveals client bu...

Pacsun Heads Off to the Races With Formula 1 Merch

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The beachy teen retailer looked to the sport – which is exploding in popularity with Ge...

Koozie Group Pen Goes Viral on TikTok

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A TikTok user shared a story about the “best pen she’s ever used,” and now the Top 40 s...

7-Eleven, Tetris Team Up With Slurpee-Shaped Game Console

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To celebrate the 40th anniversary of the classic video game, the convenience chain is r...

Local Sales Roadmap: Homegrown Opportunities for Full-Color Printing

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When it comes to  full-color printing sales opportunities , look no further than your...

Taylor Swift Mania Boosts Apparel Brand’s Sales

After the pop star wore its hat promoting ...

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4 Tips for Spotting – and Avoiding – AI Washing

Artificial intelligence has been much hype...

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Make the Sale: How To Sell Outdoor Advertising for Any Event

Master the art of selling outdoor...

End-Buyer Research: Finance & Insurance

ASI’s exclusive research reveals client bu...

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How the Paris Olympics Uses Creative Packaging (but Minimal Cliché) for Branded Merch

As with events like the World Cup, the Oly...

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Market Mastery: How To Tap Into Sales With 5 Top Industries

Maximize your sales numbers  by...

Distributors Targeting Greek Market Turn to Students for Inspiration

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Licensing barriers and inflationary pressure have created sales challenges, but for pro...

Your Path to Increased Profit: Is Every Department Thriving?

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Having a grasp on every aspect of your business is essential to finding the units where...

The Campaign Case Study: ‘Rounding Up’ For a Cause

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A California-based distributor’s on-trend custom merch solution is propelling a heartwa...

ASI Chairman Norman Cohn Becomes TikTok Influencer

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An unboxing video his granddaughter posted on the social media site went viral this week.

Join the Movement & Wear the Change: Discover the Earthwise Collection

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Meet the Earthwise Collection from Vantage Apparel (asi/93390): where fashion meets...

Help Clients Gear Up for Adventure With Outdoor & Recreation Promos

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The weather is getting warmer, which means your outdoor promo sales numbers can start...