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Strategy

Supplier Checklist: How to Provide the Perfect Promotional Totes
Supplier Checklist: How to Provide the Perfect Promotional Totes
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Are you providing your customers with the highest-quality bags possible? Just like...

Trend Alert: Logoed Flip Flops & Sliders
Trend Alert: Logoed Flip Flops & Sliders
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The casual footwear could be an excellent component to many summer-themed campaigns and...

Desirable Employee Gifts

Companies can thank employees with a pat...


Secondhand Tees Become Canvas for Environmental Message

For Earth Day this year, online thrift...


Hops & Hair Metal: Brewery Partners With Legendary Rock Band

A popular '80s band who titled their...

Don't Sleep On This: Why Pillows Make The Perfect Pitch
Don't Sleep On This: Why Pillows Make The Perfect Pitch
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Wake people up to the promotional potential of this unexpected marketing tool. ...

How Your Supplier Can Help You Sell Promotional Printing
How Your Supplier Can Help You Sell Promotional Printing
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You've heard the buzz about promotional printing, but how do you start selling it? ...

Case Study: Shark Week-Branded Socks Are Here
Case Study: Shark Week-Branded Socks Are Here
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Sock Fancy has created the first ever official sock collection for Discovery Channel’s ...

Your Complete Guide To Mastering The Sale: Lapel Pins
Your Complete Guide To Mastering The Sale: Lapel Pins
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Lapel pins are a classic and dynamic promotional product that have withstood the test...

Amazon Criticized Over Nazi, Racist Products

A recent report identified the items for s...


Feminist Apparel in Turmoil After Airing of CEO's Sexual History

Alan Martofel fired his staff after they c...


McDonald’s Launching Free #McDelivery Day Merch

The branded swag helps promote McDonald’s ...

Promo Distributor Only Sells Made-in-the-USA Products

Authentically American lives up to its nam...


Shop Sells Inverted Jeans Inspired by Stranger Things

While the super-popular Netflix series ...


Tips for All-Over Designs

Logo mania is on trend in the fashion worl...

Who's Behind User-Specific Apparel on Facebook?
Who's Behind User-Specific Apparel on Facebook?
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Vendors create hyper-targeted ads to sell tees that look like they were made just for you.

Perry Ellis Pushing Shareholders To Accept Founder’s Bid
Perry Ellis Pushing Shareholders To Accept Founder’s Bid
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After Perry Ellis International (asi/77715) previously agreed to go private in a deal...

Survey: Small Businesses Struggling To Hire
Survey: Small Businesses Struggling To Hire
Web Exclusive

Small businesses are having great difficulty filling positions, according to the...

Industry Icon Jim Buescher Honored With Golf Tournament
Industry Icon Jim Buescher Honored With Golf Tournament
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The promotional products industry will gather this October to honor the late, great...

Drake Lets Fans Personalize Tour Jacket
Drake Lets Fans Personalize Tour Jacket
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The personalization offering signals an emerging trend in the music merch market.

Refresher Course: When Sports Bottles Make The Perfect Sell
Refresher Course: When Sports Bottles Make The Perfect Sell
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It's time to refresh yourself on when to sell sports bottles. Reusable bottles are...