Strategy

Expert Secrets: Your Opening Makes all the Difference

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In this two-minute video, sales trainer and ASI Show speaker Julie Hansen offers her...

How to Sell to the Savvy Prospect

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The best reps ask savvy prospects about their business goals and give them more product...

5 Reasons Made-In-USA Apparel Increases Orders

Made-in-the-USA apparel can mean big...

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Customization in the Promo Products Industry

Consumers are demanding fully customized a...

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Trend Alert: College Football Merch

College football is back, and we're...

How to Increase Your Margins With Direct-Mail Magnets

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If your clients aren't investing in direct mail, they're missing out on a big selling...

Classic Clocks & Watches

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These time-honored promo products are always well received. International...

Video: Translating T-shirt Trends

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T-shirts are ubiquitous. More than 2 billion are sold every year. In the latest...

Enter the Wearables Apparel Design Awards

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We've extended the deadline of the Wearables Apparel Design Awards! You now have two...

Wearables News Briefs - September 2018

Storm Creek  (asi/89879) has released...

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Promo Talk: Larry Alford, Axis Promotions

Candid opinions from industry pros.

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How to Make the Best First Impression With Your Website

A company’s website is often the first sto...

Merch Win: Marvel’s ‘Super Hero Day’ Promos

The initiative sees Marvel Entertainment p...

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How To Customize Your Lanyards

You can embroider tiny logos or small bloc...

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Case Study: Google Goes Live

YR Live, a live customization experience...

US or Europe: Which Team Has the Better 2018 Ryder Cup Merch?

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ASI’s editorial team had a look-see at the teamwear/branded apparel in four product cat...

New Captain Marvel Merch-Marketing Has Fans Excited

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Before the movie, the merch. So it is with the film Captain Marvel . Due out in...

How to Bring in Big-Name Brands With One Item

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Wouldn't it be nice if you knew how to sell the one product  every  large account...

Kritzer Marketing Owner Appears on Below Deck Mediterranean

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Appearing on one of the most popular shows on cable television has been highly...

How to Effectively Save Time

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Advice for sharpening your job skills

6 Surprising Stats About Back-To-School Sales

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The back-to-school shopping season is in full swing, which means now's the time to...