Strategy

Moment Merch Makers Struggle to Fend Off Copycats

Wearables

For apparel decorators riding a viral trend, being first is often critical. But even...

How to Succeed with "Moment Merch"

Wearables

In sports, politics and pop culture, it takes just a second to set social media alight....

Preparation, Technology Enable Last-Minute Merch

When it comes to moment merch, there's...

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Diverse Writing Instruments

Put pencil to paper and take note of...

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Q&A: Giving Back To The Community

Paul Dubois is the CEO of Safety Made...

A Special Video Message From ASI’s CEO

Web Exclusive

On behalf of everyone at ASI and the Norman Cohn family, I want to offer a sincere...

Auction Being Held For Colorado Timberline’s Equipment

Web Exclusive

The Branford Group is selling the defunct supplier’s machinery.

2018 ASICentral Top 10: Promogram News

Web Exclusive

At the end of every year we take a look at how well our content does in terms of...

Branded Gift Wrap Hot This Year

Web Exclusive

Looking for the spiciest trend of the holiday season? Look no further than the...

Q&A: Ricoma Creates an 'Uber for Embroidery'

Embroidery machine maker Ricoma is...

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Trend Alert 2019: Cannabis Merch

A new branded apparel collection from a po...

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The Great Debate: Supplier Catalogs

To print, or not to print? That was the...

How to Protect Your Platens

Use this expert advice to get the most out...

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FAQ: Everything You Need to Know to Sell Custom Mints

There are many ways your customers can...

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Holiday Case Study: Why You Need to Sell Sustainable Next Year

With all the excess consumption (read:...

A Look Back at 2018 New Products

Advantages

It was a great year for products: high-powered tech items, exciting drinkware, sharp...

Engaging Wristbands & Bracelets

Advantages

Marketing is all in the wrist. Brighter Promotions (asi/42016) Light up the...

2018 ASICentral Top 10: Awards

Web Exclusive

At the end of every year we take a look at how well our content does in terms of...

Top 20 ESP Search Terms for 2018

Web Exclusive

From backpacks to YETI and everything in between, these are the Top 20 promotional...

Kornit to End Sales Partnership With Hirsch Solutions

Web Exclusive

Kornit Digital , a manufacturer of high-end digital textile printers headquartered...

Minnesota Distributor Opens New Storefront

Web Exclusive

While e-commerce is deemed a must-have at promo companies, this distributor is bucking ...