Strategy

Obituary: Marcy Lazarus

Web Exclusive

Marcy Lazarus, president of Promotional Breezes (asi/300734), died on September 27 in...

Joe Haley Eats Bugs Live On Facebook

Web Exclusive

If you missed Tuesday's Facebook Live stream of The Joe Show, you missed our very own...

Lands’ End Raises Funds for Cancer Research

Apparel brand Lands' End, parent...

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Netflix Recreates Luke’s Diner to Promote Gilmore Girls Revival

On Wednesday, streaming giant Netflix...

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How to Master A Border Design

Add some style to the hems of clothing or ...

Understand Your Trimming System

Wearables

Here's the sequence of actions involved in your embroidery machine's trimming system:...

How to Create a Seven Color Print

Wearables

Make your artwork stand out. 1. Design artwork and create separations. ...

Master Reflective Inks

Wearables

Reflective inks can be useful in workwear, and stylish on fashionwear.

4 Tips for Better Organic Reach

Advantages

Master Keywording: SEO keywords are the important words and phrases in your web...

Direct-To-Garment Printing Statistics

Facts about a growing trend in promotional...

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How To Win Sales With In-Person Cold Calls

Can walk-in sales calls still work? You be...

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5 Ways to Upsell Fall/Winter Apparel

Expand your client base and upsell...

Promotional Products Statistics for the Hispanic Market

Only 4% of promotional products distributo...

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Towel Specialties Launches New Division

Towel Specialties (asi/91605) has...

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How to Sell Promotional Products to Unfamiliar Groups

Beware cultural differences when selling a...

Rally More Political Orders

Advantages

It’s a busy season for political campaigns, and there is ample opportunity for sales. W...

3 Tips for Paid Search

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Savvy targeted paid search ads will make you more visible online.   Try...

Get a Handle on Virtual Reality

Advantages

VR is poised to explode in popularity, presenting marketing and sales opportunities.

Wearables News Briefs - October 2016

Web Exclusive

Vapor Apparel (asi/93396) made two lists of top-growing businesses in South...

6 Super Stress Relievers

Advantages

Offered in custom shapes, sizes and colors, these aren't your grandfather's stress...

Sell Promotional Products to the Hispanic Market

Advantages

A primer on how to sell promotional products to one of the fastest-growing consumer seg...