Strategy

How to Respond to “I Need to Make Sure My Boss Is OK With This"

Advantages

Close in on a successful sale by besting this objection with these four strategies....

Banned in the US: Cardboard Justin Trudeau

Web Exclusive

There's no doubt that Canadian Prime Minister Justin Trudeau is popular. The young...

Promo Market to Target: Technology

Strong growth, trendy products and rich sw...

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Promo Market Statistics - Primary/Secondary Education

Exclusive survey data on popular sectors...

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8 Lifesaving Sun Protection Products

Sun protection goes beyond merely...

Distributor Feeds Local Needy Families

Web Exclusive

Bucks County, Pennsylvania, just to the north of Philadelphia, is an area of rolling...

Case Study: Morning Joe

Advantages

Popular giveaways work well for this TV news station.

Advisory From ASI Regarding FBI Cyber Security Warning

Web Exclusive

As a courtesy to members, ASI is sharing an advisory from the FBI cyber division ...

Which Flash Cure Unit is Right for Your Shop

Wearables

The right flash-cure unit can help white inks pop and specialty inks shine.

Sell More Safety Apparel

Ensuring workers are safe on the job is no...

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People on the Move - March 2017

The Magnet Group (asi/68507)...

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4 Promotional Tech Products On the Way Out

Promotional products trends come and go....

Wearables Talk With Erich Campbell

Wearables chatted with Erich Campbell,...

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Create Cool Looks With Layered Vinyl

Layering creates dimensional, eye-catching...

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Promo Market Statistics - Associations

Exclusive survey data on popular sectors...

A Cure For Promo’s Ailing Pharma Sales?

Web Exclusive

A new product innovation offers tantalizing possibilities for pharmaceutical branding.

Wearables Talk With Marshall Atkinson

Web Exclusive

Wearables caught up with Marshall Atkinson, a decorated-apparel industry veteran...

Case Study: A Helping Hand

Advantages

This small-town distributor helped create the entire brand identity for a senior care c...

5 Rules to Email Marketing Success

Advantages

One of the crucial steps to building a solid base of clients is to dedicate a portion...

The Benefits of Logo Mats

Web Exclusive

Floor mats offer your clients a perfect union of functionality and branding. ...

Case Study: Spirited Swag

Advantages

A Kentucky moonshine distillery gets a fresh apparel makeover.