Strategy

Promo Talk: Vicki Clayman, Partners N Promotions Inc.

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Candid opinions from industry pros.

Podcast: A Fresh Perspective

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Decorating industry veteran Erich Campbell recently joined DecoNetwork as the...

5 Tips to Conquering Your Day

1. Downsize the To-Dos Oftentimes,...

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3 Proven Methods for Painless Rush Orders

Even under pressure, you can build a seaml...

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Video: Shop Owner Reflects on Embroidery Training

Donna Zahn, owner of Orcas Island Custom...

Video: The Romphim, Diaper Jeans and Other Weird Trends

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Wearables Editor-in-Chief Nicole Rollender and I took some shots at the wacky fashion...

Wood vs. Aluminum Screen Frames

Wearables

Newer wooden screen-printing frames offer reliability over yesterday’s models; for some...

Personal Care Products

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Personal care products fit a variety of programs and promotions. A bottle of hand...

Nugget-Hungry Teen Sets Retweet Record ... And Then Sells Tees For Charity

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"Don't let hunger happen to you" goes the slogan from the Snickers commercials....

How to Market Products for a Wide Target Audience

Promotional experts give their best tips.

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Eco-Friendly Fabric Is Made From Wood Fibers

If you're a promotional product...

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4 Ways To Make Money With Custom Products

As the old saying goes, there very well...

Slideshow: A Session With the Embroidery Coach

Donna Zahn, a resident of remote Orcas...

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Is It Time to Buy a Multi-Head Machine?

Before moving up to a multi-head embroider...

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5 Ways To Goofproof Your Overseas Order

To compete in today's promotional...

ASI Alert: Protecting Windows-Based Computers From WannaCry Ransomware

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As widely reported this week, there's a worldwide spread of ransomware on an...

Poll: Do You Create Online Stores for Clients?

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It's poll time again at Wearables! This time around, we're curious about how apparel...

5 Tips To Eliminating Undercover Charges

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Bust these 5 hidden bottom-line charges

How to Upsell Your Clients and Close the Deal

Wearables

What are some ways I can upsell my clients? How do I close the deal?

A Wealth of Swag at Berkshire Hathaway Meeting

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Last week marked the annual Berkshire Hathaway Shareholder Meeting in Omaha, NE,...

Q&A: How To Align Sales And Marketing

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Aligning the two sides will not only improve results, but allows sales reps to speak th...