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Strategy

How to Market Products for a Wide Target Audience
How to Market Products for a Wide Target Audience
Advantages

Promotional experts give their best tips.

Eco-Friendly Fabric Is Made From Wood Fibers
Eco-Friendly Fabric Is Made From Wood Fibers
Web Exclusive

If you're a promotional product distributor with clients who have an eco-friendly...

4 Ways To Make Money With Custom Products

As the old saying goes, there very well...


Slideshow: A Session With the Embroidery Coach

Donna Zahn, a resident of remote Orcas...


Is It Time to Buy a Multi-Head Machine?

Before moving up to a multi-head embroider...

5 Ways To Goofproof Your Overseas Order
5 Ways To Goofproof Your Overseas Order
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To compete in today's promotional products marketplace, you need custom solutions at...

ASI Alert: Protecting Windows-Based Computers From WannaCry Ransomware
ASI Alert: Protecting Windows-Based Computers From WannaCry Ransomware
Web Exclusive

As widely reported this week, there's a worldwide spread of ransomware on an...

Poll: Do You Create Online Stores for Clients?
Poll: Do You Create Online Stores for Clients?
Web Exclusive

It's poll time again at Wearables! This time around, we're curious about how apparel...

5 Tips To Eliminating Undercover Charges
5 Tips To Eliminating Undercover Charges
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Bust these 5 hidden bottom-line charges

How to Upsell Your Clients and Close the Deal

What are some ways I can upsell my clients...


A Wealth of Swag at Berkshire Hathaway Meeting

Last week marked the annual Berkshire...


Q&A: How To Align Sales And Marketing

Aligning the two sides will not only impro...

Embroidery Tips and Tricks From an Expert

Joyce Jagger, The Embroidery Coach, shares...


Digital BobbleHead Of Trump Answers Your Questions Online

The National Bobblehead Hall of Fame...


Electronic Promotional Products

There was a time when electronic...

Solutions For A Custom Turnaround
Solutions For A Custom Turnaround
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Here are the key steps to our tried-and-true process. 1. THE CUSTOMER PUTS...

The Best Way to Vet a Supplier
The Best Way to Vet a Supplier
Web Exclusive

Eliminate your biggest competition forever, and build tons of loyal clients with ease...

Market to Target: Fitness
Market to Target: Fitness
Advantages

There’s little pain and lots of gain for distributors who bulk up on the growing exerci...

Find Your Sole-Mate
Find Your Sole-Mate
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First impressions matter. Just like dating, brands should put their best feet forward w...

How to Digitize for Multi-Head Embroidery Production
How to Digitize for Multi-Head Embroidery Production
Wearables

Digitizing for single- and multi-head machines is similar, but not identical.

MLB Star Bryce Harper Is Half-Turkey In Wacky “Gobblehead” Promotion
MLB Star Bryce Harper Is Half-Turkey In Wacky “Gobblehead” Promotion
Web Exclusive

Hide your children: There is a new half-man, half-beast on the loose. And he's...