Strategy

Mat Rental Myth Busters

Web Exclusive

Get ready to educate clients on the benefits of purchasing mats vs. renting them.

5 Rules for Better Fonts

Wearables

Choosing sans serif fonts that aren’t too small can help make your text more readable.

How to Fix a Social Media Snafu

If you find yourself embroiled in...

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Master Video For Your Business

If you’re not creating and posting your ow...

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Wearables News Briefs - June 2017

American Embroidery Supply ...

Popular Promotional Travel Mugs

Advantages

Today's hustle-and-bustle lifestyle benefits from a branded travel mug. Consumers...

4 Social Media Disasters to Avoid

Wearables

Taking some time to craft a social media plan, rather than jumping on every trending to...

Q&A: Creating a Jacket That Turns Into a Tote

Web Exclusive

If you're the type of person who hates stowing your jacket in coat checks and...

Winning Swag at MLB Retail Summit

Web Exclusive

Major League Baseball recently hosted its annual Retail Summit, a two-day event for...

Artist Plays With Embroidered Cubes

Richard McVetis especially enjoys borrowin...

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Video: Embroidery Coach Expands Training Empire

Joyce Jagger, The Embroidery Coach , is...

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This Season's Glorious Hats on Broadway

Take a look at the riot of bedecked hats o...

The Importance of Environmentally Friendly Promotional Products

We asked consumers how their opinion of...

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The Ins and Outs of Sublimated Uniforms

Reversible garments are popular for athlet...

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Create Unique And Colorful Promotions

With the right decorating know-how and...

ASI Education Case Study: Lisa Gapen

Web Exclusive

Lisa Gapen is the owner of Generate Sales and Marketing (asi/444517) in Crown Point,...

5 Steps to a Vintage Looking Screen Print

Wearables

Soft-hand screen printing creates a vintage look with special ink additives. ...

8 Hot Items for Trendy Beachgoers

Wearables

Life's a beach. "Who is not in a good mood when they receive a product that reminds...

Smart Apparel Evolution: The Levi's/Google Smart Jacket

Web Exclusive

Everyday apparel is about to get a bit smarter. Over the last couple years,...

Fun Promotional Toys And Games

Advantages

Toys and games bring out the kid in everyone. They work well in corporate promotions,...

Video: Counselor Product Design Awards Finalists

Web Exclusive

ASI's promo product guru, Joe Haley was joined by Karen Akers, Director of Awards...