Strategy

The Scariest Promotional Product In America

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In the first week of September, red balloons began mysteriously appearing in a small...

Industry Scam Alert

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ASI is urging everyone in the promotional products industry to be on alert for...

Case Study: Under Evaluation

This successful distributor looks for the ...

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Colorful And Creative Plaques

When people are recognized for a job...

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Promotional Products Companies Affected by Hurricane Harvey

Hurricane Harvey has devastated parts of...

Should Distributors Give In To Cheap Instincts?

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Retail’s discounting boom is in full swing – right as the promotional product industry ...

ASI Awards Three Interns College Scholarships

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ASI recently awarded $1,000 college scholarships to three interns who participated in...

5 Insights About Promotional Product Buyers

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ASI Market Research recently conducted a survey of distributors and end-buyers to...

5 Tips For A Healthy Mind

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1. Save Energy Organize your life so you're using your brain's energy for critical...

Revamp Your Company’s Image Today

Here are three ways you can stand out from...

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Handy Safety Kits and Tools

FEMA reports less than 40% of Americans...

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The Perfect Bag For 5 Different Personalities

Learn how to sell stylish carryalls for fi...

ASI Raises $66k for Harvey Relief; Specific Needs Continue

An important message from Tim Andrews,...

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Expert Secrets: Moving Decoration Beyond the Logo

Jay Busselle, decoration expert and...

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I Earned my BASI: Sarah Jane Gray

Sarah Jane Gray is the sales manager...

5 Benefits Of Owning A Distributorship

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Are you a salesperson working for a distributor? Are you happy in this role? If so,...

4 Ways To Increase Your Custom Sales

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Wow your customers and boost profits with product customization.

Tip Your Cap to These 9 Hats

Wearables

When it comes to branded headwear, it's quality over quantity, says Jessica...

Australian Embroidery Artist Inspired by Nature

Wearables

For celebrated Newcastle, Australia-based artist Meredith Woolnough, a simple sewing...

Thirst-Quenching Sport Bottles

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ASI research found that 84% of recipients of logoed drinkware keep it because it's...

Promo Market to Target: Eco

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With increasing demand from socially aware buyers, ignoring this vital niche would be a...