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Strategy

Proudly Made in the USA
Proudly Made in the USA
Web Exclusive

Where high performance custom products meet 5-star customer service. See how No...

Use Branded Bags To Increase Impressions
Use Branded Bags To Increase Impressions
Web Exclusive

Consumers often feel bombarded by the barrage of ads and social media messages vying...

Ivory Ella Brings $55,000 Surprise to Tennessee High School

Remember the Wearables T-Shirt Challenge...


Is A New Disrupter Emerging In Athletic Wear?

Under Armour revolutionized the athletic a...


A Salute to Nautical Stripes

Nautical stripes date back to 1850s...

I Earned My MASI: Sharon Lynn Unger
I Earned My MASI: Sharon Lynn Unger
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Sharon Lynn Unger is the director of sales and marketing for Wicked Branding &...

Case Study: The Fun Factor
Case Study: The Fun Factor
Advantages

This California company sells and lives by a simple motto.

Who’s the Advantages Distributor Salesperson of the Year?
Who’s the Advantages Distributor Salesperson of the Year?
Advantages

Last year's winner carved out 40% growth while beginning her fourth decade in the...

‘Merchandise on a Mission’: Promo Products Making a Difference
‘Merchandise on a Mission’: Promo Products Making a Difference
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Will Valentine is a merchant adventurer at Ethix Merch (asi/189731), a distributor...

Ink That Thinks: Researchers Work on Health-Monitoring Tattoos

Worried you might be dehydrated? Need to...


Sharp Pen And Pencil Sets

While so much work is handled...


Wearables News Briefs - October 2017

Charles River Apparel   (asi/44620)...

4 Easy Steps To Become A Banner Expert
4 Easy Steps To Become A Banner Expert
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You see banners every day as you drive down the street posted at car lots, in front...

Instagram Takeover: Upstate Merch
Instagram Takeover: Upstate Merch
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Instagram is an ideal medium for showing off your best work and giving your clientele...

Puerto Rico in dire need as ASI hurricane relief fund drive continues; $93,150 raised so far
Puerto Rico in dire need as ASI hurricane relief fund drive continues; $93,150 raised so far
Web Exclusive

An important message for the industry from ASI CEO Tim Andrews:   The...

Washington Capitals' Gravy Boat Giveaway is Promo Gold
Washington Capitals' Gravy Boat Giveaway is Promo Gold
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The Washington Capitals will be doing their bit to moisten overcooked turkeys this...

Promo Market to Target: Retail
Promo Market to Target: Retail
Advantages

For an industry in transition, compelling promotional products are more important than ...

Case Study: High Expectations
Case Study: High Expectations
Advantages

This Florida distributor nurtures a culture of team selling and giving back to the comm...