Strategy

Exceptional Women’s Apparel

Advantages

Years ago, the industry ditched the idea of men's smalls in women's apparel programs....

Expert Secrets: Using Content Marketing and Social Selling

Web Exclusive

In this quick video, sales trainer and ASI Show speaker Rob Liano discusses two sales...

Interview with Scott Nussinow, Executive Vice President of ArtworkServices USA

When it comes to your business, your...

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Interview with Joe Orminski, General Manager of Scalable Press

In the fragmented promotional products...

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9 Eco-Friendly Promos Green Companies Can’t Do Without

Going green has gone mainstream:...

Letter to the Editor: Women Must Take Ownership of Their Success

Advantages

Advantages' July cover story offered an in-depth look at the challenges that women...

CPSC Expands Recall of Power Supply Units

Web Exclusive

The printer power sources can overheat, posing a fire hazard.

5 Fall Opportunities For Bottled Water

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The leaves might be falling, but your bottom line can grow if you're selling the...

Sturdy Work Pants Make Fashion Statement

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Even men who don't need durable garments for work appreciate their comfort and blue-col...

Wearables News Briefs - August 2018

Royal Apparel  (asi/83731) has...

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Great Dane Graphics Settles Copyright Infringement Case

Massachusetts-based Vovo Inc. stole thousa...

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Case Study: Van Gogh Paintings Featured in New Vans Collection

The skate/surf lifestyle brand and the Van...

ASI’s CTO Summit Draws Top Tech Talent in the Industry

Drawing tech execs from companies such...

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Tesla Immediately Sells Out of $1,500 Branded Surfboards

The logoed lifestyle product was the resul...

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Yes, Your Clients Can: Custom Event Solutions For Every Price Point

Is misinformation holding you back from...

Innovation Watch: Coffee Cups Made From Coffee Win Design Award

Web Exclusive

A German designer creates the eco-friendly mugs and cups from used coffee grounds, natu...

Elon Musk & The Case of the Farting Unicorn

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Tesla and its billionaire founder settled with a ceramic artist in a copyright dispute ...

Clothing With Smart Chip Tech Fuels New Tommy Hilfiger Rewards Program

Web Exclusive

Smart chip technology embedded in the Tommy Jeans XPLORE collection enables consumers t...

Wait, What: ‘Novichok’ Is A Hot Brand in Russia

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T-Shirts, craft beer, vodka, a cocktail, coffee and sunflower oil are increasingly popu...

Is LinkedIn’s New Feature a Threat to the Traditional Business Card?

Web Exclusive

The social media platform’s offering allows users to connect via QR Code.

Trend Alert: New Workwear Industries on the Rise

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If you're in the business (or trying to get in the business) of selling uniforms,...