Strategy

A Look Back at 2018 New Products

Advantages

It was a great year for products: high-powered tech items, exciting drinkware, sharp...

2018 ASICentral Top 10: Awards

Web Exclusive

At the end of every year we take a look at how well our content does in terms of...

Engaging Wristbands & Bracelets

Marketing is all in the wrist. ...

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Top 20 ESP Search Terms for 2018

From backpacks to YETI and everything in...

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Kornit to End Sales Partnership With Hirsch Solutions

Kornit Digital , a manufacturer of...

Minnesota Distributor Opens New Storefront

Web Exclusive

While e-commerce is deemed a must-have at promo companies, this distributor is bucking ...

Readers Share Viral Success Stories

Wearables

In the January issue of Wearables, we explore "moment merch," when big events in...

Case Study: BAMKO Creates ‘Pancake Wear’ For IHOP

Web Exclusive

The collection includes everything from T-shirts and “onesies,” to holiday sweaters.

T-Shirts Gone Viral

Wearables

Take a look at a few noteworthy moments in 2018 and the T-shirts they spawned: ...

Hot Market: Hip Branded Merchandise For Hotels

Hotels are increasingly stacking lobby sto...

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Sharp Uniforms

Polished promo apparel is a uniform need...

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Links Unlimited Partners With littleBits

The deal will bring educational toys to th...

Exclusive Interview with Cal Ripken Jr.

Baseball Hall of Famer Cal Ripken Jr. is...

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ASI Alert: Email Solicitations Offering Lists For Sale

With ASI Show Orlando and ASI Show Fort...

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T-Shirts Commemorate Miami Dolphins’ ‘Miami Miracle’

Fans of the National Football League's...

Coral Reefs Inspire 2019 Color of the Year

Web Exclusive

If the Pantone Color Institute has anything to say about it, 2019 will be a year of...

How to Grow Your Business With Giveaways That Do Good

Web Exclusive

With the holidays upon us, giving is on all of our minds, and that includes our...

McDonald’s Debuts McNugget Holiday Merch

Web Exclusive

The collection includes a McNugget-shaped tree ornament and lights.

How to Make a Daily Plan for Success

Advantages

FACT: Data from Cornerstone Research shows productivity falls by 68% in employees who...

Flyers' Gritty Mascot Now Available In Bobblehead Form

Web Exclusive

The outlandish (slightly maniacal) appearance of the Philadelphia Flyers’ new mascot ha...

Restorative Stress Reducers

Advantages

Branded stress relievers are a real way to cope with worry and tension. Kole...