ASI Member? Login here to access Education, Research, ESP, Pay Your Bill, Find a Supplier and much more.

Not an ASI Member? Learn more about ASI today!

Awards

Social Commerce and the Promo Products Industry
Social Commerce and the Promo Products Industry
Counselor

Social media platforms are making it easier for creators to sell branded merch within t...

How Do You Grow Your Business Without Losing The Personal Touch
How Do You Grow Your Business Without Losing The Personal Touch
Counselor

Industry experts Jamie Stone, Gifts By Design, and Kathy Cheng, Redwood Classics Appare...

How To Boost Your Bottom Line With Wearables

Want to increase your apparel orders?...


Promo Company Spotlight: Mudd Print & Promo

Promo companies share local secrets about ...


How To Keep Your Brand Consistent

Brand consistency happens when a...

ESP Web - Leading Search Terms In 2019
ESP Web - Leading Search Terms In 2019
Counselor

These are the leading search terms for ESP Web from 2019.

Succeed with Live Event Decoration
Succeed with Live Event Decoration
Counselor

Need a truly memorable promo? Follow the lead of creative brands by utilizing live deco...

Overtime Pay and the Promo Industry
Overtime Pay and the Promo Industry
Counselor

New rules on overtime pay could have a significant effect on your business. Are you pre...

Top Compliance Tips For New Overtime Rules
Top Compliance Tips For New Overtime Rules
Counselor

What should you do to be in compliance with the new overtime pay rules ? Leading HR...

Which Jobs Can’t Earn Overtime Pay?

The rules regarding overtime pay can...


2020 Counselor Distributor Choice Awards - Winners

Below are the winners for the 2020...


2020 Promo Supplier of the Year: Bag Makers

Celebrating its 40th year in business, thi...

How To Generate Better Blog Ideas

A good blog can improve your ranking in...


Promo Case Study: Super Bowl Success

The inside story of how a Florida promo di...


The Rise of S&S Activewear

In a decade, S&S Activewear has grown from...

Promo Distributor Home-Office Makeover
Promo Distributor Home-Office Makeover
Counselor

See how one distributor’s unsettling workspace was transformed into a peaceful, profess...

Advice for Selling Custom Products
Advice for Selling Custom Products
Counselor

Ask these six questions for clients seeking custom items.

2020: Predictions for the Promo Industry
2020: Predictions for the Promo Industry
Counselor

Challenges, opportunities and trends – industry leaders put on their prognostication ca...

2020 Trade Show Planning Guide
2020 Trade Show Planning Guide
Counselor

Counselor’s 14th annual comprehensive listing of North American and overseas trade show...

How to Handle Negative Online Employee Reviews
How to Handle Negative Online Employee Reviews
Counselor

Popular web destinations for disgruntled employees to post reviews include career...

5 Tips For Establishing Trust With Clients
5 Tips For Establishing Trust With Clients
Counselor

Building relationships with customers based on reliability is a surefire way to keep th...