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Trends

Spring Has Sprung
Spring Has Sprung

We're about three weeks into the official start of spring, and now is the perfect...

Case Study: Distributor Develops Merch for Nonprofit Featured in Jeremy Renner Docuseries
Case Study: Distributor Develops Merch for Nonprofit Featured in Jeremy Renner Docuseries
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MSM Promotions powered by Proforma says the apparel collection for The BASE, which is s...

Gemline Donates Over $740,000 in 2022

The Top 40 supplier has released its third...


Distributor Says He Was Targeted With 13 IP Relay Fraud Attempts in Three Days

The scam, which has been around for about ...


Stat Spotlight: The U.S. Employment Picture

Broader trends in hiring and layoffs – and...

The Bright Side: Lisa Hawkins Retires From the Industry
The Bright Side: Lisa Hawkins Retires From the Industry
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The long-time multi-line rep sold a number of Top 40 suppliers’ lines in the Pacific No...

How Do Distributors Find Customers?
How Do Distributors Find Customers?
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The answer lies in a variety of approaches – from referrals to digital to being active ...

3 Unexpected Merch Trends From the Masters To Capitalize On
3 Unexpected Merch Trends From the Masters To Capitalize On
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Take inspiration from the golf world’s premier tournament branded-merchandise collectio...

Why Bandannas Should Be Your Go-To Promo Wearable of Choice
Why Bandannas Should Be Your Go-To Promo Wearable of Choice
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There's a lot to love about branded bandannas.  Discover all the reasons why this ...

Promotions Planner: A Token of Thanks

Start presenting ideas to clients for camp...


Allmade Plans Earth Day, Every Day Video Contest

The first-prize winner will receive an all...


Phase 3 Marketing & Communications Acquires Technology Media Group

Executives said the acquisition will stren...

Greenwashing, Greenhushing & How To Avoid Both

Driven by everything from end-client...


Obituary: Phyllis A. Hohenwald, Spartan Promotional Group

Hohenwald co-founded the Minnesota distrib...


Obituary: Harold Bauer, Emporium Leather Co. Inc./The Royce Collection

The family-owned business he led has becom...

Stran & Co. Names David Browner CFO
Stran & Co. Names David Browner CFO
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Browner has been with the Top 40 distributor for more than a decade and was previously ...

Goldstar Launches New Global Web Domain: SimplyGoldstar.com
Goldstar Launches New Global Web Domain: SimplyGoldstar.com
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The new online home includes a content platform that features trends, product education...

Alphabroder Launches ‘One-Stop-Solution’ Website With Apparel & Hard Goods
Alphabroder Launches ‘One-Stop-Solution’ Website With Apparel & Hard Goods
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The technology-bolstered alphabroder.com streamlines the order process and offers distr...

The Rolling Stones’ Lips-and-Tongue Logo at Center of Merch-Related Lawsuit
The Rolling Stones’ Lips-and-Tongue Logo at Center of Merch-Related Lawsuit
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Arguments and ultimately outcomes in trademark and copyright cases related to graphics ...

Video Q&A: Should My Promo Business Be on TikTok?
Video Q&A: Should My Promo Business Be on TikTok?
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Social media expert weighs in on the popular, yet controversial, platform.

Apparel Decorator Adds AI Text-to-Image Generator to Online Design Tool
Apparel Decorator Adds AI Text-to-Image Generator to Online Design Tool
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BlueCotton said the offering enhances and further simplifies web-based graphic creation...