Trends

Top 40 Suppliers 2020

Counselor

Counselor’s exclusive ranking of the suppliers with the most revenue in the promotional...

Top 40 Distributors 2020

Counselor

Counselor’s exclusive ranking of the distributors with the most revenue in the promotio...

SOI 2020: The Corona Effect

The promo industry was strong going into...

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SOI 2020: Top 40 Outlook

Sales are down overall, but the industry’s...

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The Long Road to Supplier Diversity

Will recent outrage over racism and discri...

Meyer-Dunlap Affiliates With HALO

Promogram

The Dallas, TX-based distributor counts Toyota, State Farm and other household name bra...

Promo Distributor Sales Drop 44.4% in Q2

Promogram

Caused by fallout from the coronavirus pandemic, the historic plunge could have been wo...

SOI 2020: Shifting the Supply Chain

Counselor

The traditional industry sourcing model has weathered disruption before. Will this time...

EIDL Emergency Grant Program Out of Funding

Promogram

The SBA gave out $20 billion in advances to nearly 6 million businesses affected by the...

Facebook Study Shows COVID’s Impact on Business

Sales and employment are down as small bus...

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Obituary: Kenneth Mayer, ProCrest Apparel & Promotions

Kenneth Mayer, a longtime member of...

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SOI 2020: End-Market Upheaval

Healthcare is up, other markets are not, b...

SOI 2020: Technology Advancement Accelerates

Coronavirus shutdowns forced businesses to...

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SOI 2020: PPE Has Been Promo’s Lifeline

PPE sales have sustained many industry com...

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California Governor Rolls Back Reopenings

The mandated restrictions shut down bars a...

SOI 2020: Learning From the 2008 Recession

Counselor

As the U.S. faces a recession, distributors are using the wisdom they gained from the l...

Contest: Create Innovative Face Masks People Will Wear

Web Exclusive

There’s a million-dollar prize purse and access to rapid manufacturing opportunities fo...

SOI 2020: Events Going Dark

Counselor

Cancellations and postponements have sent distributors back to the drawing board.

SOI 2020: The Benefits of Diversification

Counselor

By providing extra services, particularly digital ones, distributors have been better a...

SOI 2020: Staffing Shakeup in Distributor Workforces

Counselor

Thinned-out ranks and empty offices are here for the foreseeable future – and possibly ...

SOI 2020: Consolidation in the Cards

Counselor

The reality of prolonged shutdowns: Many firms may not be able to recover, prompting a ...