Products

Classic Categories Dominate ESP Searches in 2024

Strategy

The industry’s staple products ended up on top for the year, while social media and cul...

Popular Categories, Trendy Brands Top the Charts in Canadian ESP Searches for 2024

Research

Pens maintained their top spot each quarter last year while demand increased for severa...

This Week’s New Suppliers: New Promo for You

Discover creative products from new ASI su...

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Editor’s Picks: Sleek Sport Bottles

These drinkware picks are great for sports...

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PCNA Expands Into Golf With New Collection

The line includes Srixon golf balls, appar...

4 Trends From the PPAI Expo Show Floor

Products

Sustainability, hands-on experiences and outdoor-focused promo were among the trends at...

Case Study: ‘Lighting the Beam’ for the Sacramento Kings With Custom Merch

Strategy

Promo pro Harry Ein created a built-from-scratch light-up replica of the NBA team’s are...

ASI Orlando 2025: Product Showcase Winners

Strategy

As suppliers unveiled new products at ASI Orlando to kick off 2025, distributors had th...

To Dye For: Why Custom Colors Are Trending in Apparel

Strategy

The uniqueness of garment dye and effects like mineral washes make custom colors an ent...

This Week’s New Suppliers: Beat the Cold with Hot New Products

Discover creative products from new ASI su...

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Editor’s Picks: Timeless T-Shirts

The industry’s most widely purchased item ...

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SanMar Launches More Than 135 Styles for Spring

The Counselor Top 40 supplier’s new offeri...

Logomark Becomes Exclusive Supplier of Incase Products

The California-based Counselor Top 40 comp...

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Koozie Group Acquires 125-Year-Old Calendar Company’s Line

The Counselor Top 40 firm has struck a dea...

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Top Apparel Trends for 2025

Here’s your look at this year’s leading st...

Editor’s Picks: Unique Umbrellas

Products

Protect end-users from the rain and show off your client’s brand on a large canvas with...

ASI Orlando 2025: Top Hard Goods Trends

Strategy

The show offered plenty of ideas and inspiration across categories like drinkware, writ...

ASI Orlando 2025: 4 Major Product Trends for 2025

Products

Counselor Top 40 supplier PCNA offered up ideas for appealing to buyers based on statis...

ASI Orlando 2025: 6 Print Trends From the Show Floor

Products

Paper products, sustainability, decoration and data: A look at print’s place at the pro...

ASI Orlando 2025: 10 Apparel & Headwear Trends From the Show Floor

Strategy

Promo’s first big trade show of the year was replete with new products and emerging tre...

Promotions Planner: Thanks, Not Pranks

Products

Start presenting ideas to clients for campaigns centered on April observances.