Product

How to Use a Water-Soluble Topping the Right Way

Wearables

A judicious use of water-soluble topping can help improve almost any embroidery design,...

How to Utilize Fluorescent Inks

Wearables

Neon is nothing new. Fluorescents have been going in and out of style for decades....

Q&A: Rebecca Ballard Discusses Sustainable Fashion

Maven Women, a new line of socially...

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Writing Instruments By the Numbers

Counselor has launched a new series that i...

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Q&A: Bright Apparel Sourcing Ideas

Is your client asking for colorful hair bo...

Fashion Trends Q/A: What’s Hot for 2017

Web Exclusive

As 2016 winds down, suppliers and distributors are on the hunt for next year's...

6 Trendy Tote Bags

Advantages

Do you know what promo product gets by far the most impressions? The answer: bags....

Professionals Who Still Rely On Pens

Counselor

Computer this, phone that? Not for these professionals who rely on pen and paper to do ...

Hats: Screen Printing or Dye Sublimation?

Wearables

Screen printing may not always work on hats. Each decoration technique has its pluses...

9 Standout Promos For Live Events

The live events market is flourishing....

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6 Standout Stationery Items

Branded stationery is perfect for...

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Boston Red Sox Cancel Bobblehead Giveaway

The Boston Red Sox cancelled plans to...

Starbucks Recalls Millions of Steel Straws

Starbucks has recalled nearly 3 million...

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8 Super Sports Promos

There are countless opportunities to...

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How Staples Creates Olympic Branded Merchandise

In the Olympics, the signature event in...

Latch on to Personalization Trend With Custom Pins

Web Exclusive

Personalization is huge right now as originality is so highly valued among consumers....

San Diego Adopts Bag Ban

Promogram

San Diego has become the 150th municipality in California to institute a ban on...

How To Score Sales In The Sustainable Building Niche

Advantages

Sow the seeds of sales growth by partnering with green building businesses.

7 Sweet Candy Creations

Advantages

Tired of getting the cold shoulder when you make in-person cold calls? Use these...

8 First-Rate Tech Promos

Advantages

Technology products are great for gift-with-purchase programs, for welcoming new...

Join In With #MyFavoritePen

Web Exclusive

In anticipation of Counselor's upcoming writing instruments issue, we are hailing...