Marketing

3 Creative Add-Ons To Increase Your Average Order Values

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It's all in the details − true for both the promos you sell and your profits. You can...

"Liquid Gold" And The Psychology Of Color = More Profits

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When people ask what you do, here's a new answer: "I provide Liquid Gold." As...

5 Features That Make Golf Apparel a Must-Sell

Golf apparel isn't just for golfing...

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Instagram Takeover: The T-Shirt Guys

What's a typical day in the shop for the...

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Make The Sale With Any Client: 5 Event Essentials For Under $5

Your clients want promos for their...

The Foolproof Custom Promo Checklist

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Are you ready? We're about to take "complicated" out of custom promos. Arm yourself...

Protective Apparel Guide: Who, What and How to Sell

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The global protective clothing market is estimated to be worth over $7.33 billion,...

The 2019 Top Apparel Trends Report

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What's new and in style? Lauren Cocco, Vantage Apparel's Director of Merchandising,...

Five Merch Trends From the Masters

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Golf’s first major tournament of the year includes frenzied buying of branded merchandi...

6 Ways to Sell No-Risk Apparel From Overseas

When importing promo apparel, it...

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Game of Thrones Branded Merchandise Push Reaches Fever Pitch

Everything from edibles to sneakers featur...

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Boost Promotions Undergoes Rebrand

Chris Faris, president & CEO of Boost Prom...

How to Sell Apparel for Women, By Women

For over 40 years, Stormtech founder...

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How to Provide Promotional Printing Better Than the Rest

Marketing materials, such as business...

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Nebraska Tourism Commission On Verge of Big Promo Products Roll Out

It’s part of a new edgier marketing campai...

Alphabroder Achieves FAM Partner Status

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Alphabroder, one of the industry's largest wholesale suppliers of blank apparel, is...

Three Marketing Takeaways From the Omaha Storm Chasers’ ‘Rebrand’ as the Omaha Potholes

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What started as an April Fools’ Day joke turned into a reality – and a brilliant bit of...

4 Profitable Industries for Outdoor Promos

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The weather is getting warmer - strike while the iron is hot to maximize your sales...

Patagonia Shifts Corporate Sales Strategy

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Popular apparel brand Patagonia, known for its outspoken activism and prominent...

Prime Line Launches Collection From Threadfast Apparel

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Prime Line (asi/79530) built its reputation in the promo industry by being a...

5 Events Where Promotional Printing Is Essential

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You're probably already selling promos for these top events, but you could be selling...