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Marketing

5 Features That Make Golf Apparel a Must-Sell
5 Features That Make Golf Apparel a Must-Sell
Web Exclusive

Golf apparel isn't just for golfing anymore. Polos and layering pieces are packed...

Instagram Takeover: The T-Shirt Guys
Instagram Takeover: The T-Shirt Guys
Wearables

What's a typical day in the shop for the nine employees of The T-Shirt Guys in...

Make The Sale With Any Client: 5 Event Essentials For Under $5

Your clients want promos for their...


The Foolproof Custom Promo Checklist

Are you ready? We're about to take...


Protective Apparel Guide: Who, What and How to Sell

The global protective clothing market is...

The 2019 Top Apparel Trends Report
The 2019 Top Apparel Trends Report
Web Exclusive

What's new and in style? Lauren Cocco, Vantage Apparel's Director of Merchandising,...

Five Merch Trends From the Masters
Five Merch Trends From the Masters
Web Exclusive

Golf’s first major tournament of the year includes frenzied buying of branded merchandi...

6 Ways to Sell No-Risk Apparel From Overseas
6 Ways to Sell No-Risk Apparel From Overseas
Web Exclusive

When importing promo apparel, it sometimes feels like choosing between quality and...

Game of Thrones Branded Merchandise Push Reaches Fever Pitch
Game of Thrones Branded Merchandise Push Reaches Fever Pitch
Web Exclusive

Everything from edibles to sneakers features among the popular promotional products.

Boost Promotions Undergoes Rebrand

Chris Faris, president & CEO of Boost Prom...


How to Sell Apparel for Women, By Women

For over 40 years, Stormtech founder...


How to Provide Promotional Printing Better Than the Rest

Marketing materials, such as business...

Nebraska Tourism Commission On Verge of Big Promo Products Roll Out

It’s part of a new edgier marketing campai...


Alphabroder Achieves FAM Partner Status

Alphabroder, one of the industry's...


Three Marketing Takeaways From the Omaha Storm Chasers’ ‘Rebrand’ as the Omaha Potholes

What started as an April Fools’ Day joke t...

4 Profitable Industries for Outdoor Promos
4 Profitable Industries for Outdoor Promos
Web Exclusive

The weather is getting warmer - strike while the iron is hot to maximize your sales...

Patagonia Shifts Corporate Sales Strategy
Patagonia Shifts Corporate Sales Strategy
Promogram

Popular apparel brand Patagonia, known for its outspoken activism and prominent...

Prime Line Launches Collection From Threadfast Apparel
Prime Line Launches Collection From Threadfast Apparel
Promogram

Prime Line (asi/79530) built its reputation in the promo industry by being a...

5 Events Where Promotional Printing Is Essential
5 Events Where Promotional Printing Is Essential
Web Exclusive

You're probably already selling promos for these top events, but you could be selling...

8 Promotional Printing Misconceptions You Shouldn't Believe
8 Promotional Printing Misconceptions You Shouldn't Believe
Web Exclusive

If you're reading this, you probably have some hesitations about selling promotional...

Plan Ahead For Q4 And Beyond With Promotional Printing
Plan Ahead For Q4 And Beyond With Promotional Printing
Web Exclusive

This upcoming seasonal marketing calendar will arm you with knowledge of the biggest...